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Home Jobs Nairobi Senior Director of PR Account Strategy

Senior Director of PR Account Strategy

HCS Affiliates Group  · Consulting

Full Time Nairobi
Nairobi
Deadline: 3 September 2026
Posted June 9, 2026

We are seeking a highly motivated and skilled professional to join our team in the capacity of [Job Title]. This position involves [briefly summarize key responsibilities, e.g., overseeing project execution, analyzing market trends, or developing strategic initiatives]. The ideal candidate will possess [list qualifications, e.g., a bachelor’s degree in a relevant field, X years of experience in [specific industry/role], proficiency in [specific tools/software], and strong analytical or leadership abilities]. Key duties include [expand on responsibilities, e.g., collaborating with cross-functional teams, ensuring compliance with industry standards, or driving operational efficiency]. Additionally, the role requires [mention any certifications, specific skills, or attributes, e.g., excellent communication skills, adaptability to fast-paced environments, or experience with [specific technology]]. If you are passionate about [industry/field] and eager to contribute to [company’s mission/goals], we invite you to apply.

Our client, a premier communications and strategic advisory firm, seeks a seasoned and visionary Senior PR Account Manager to spearhead and expand pivotal client accounts by delivering compelling communication strategies, fostering robust media relationships, and executing cohesive PR campaigns.

The successful applicant should have a proven track record in strategic communications within either an agency or corporate setting, with a demonstrated capacity to achieve quantifiable business and reputational results for clients. This position demands a strategic mindset, outstanding storytelling abilities, the confidence to serve as a trusted client advisor, and a collaborative leadership style. Additionally, expertise in media relations, reputation management, thought leadership, and integrated communications is essential.

Develop and implement comprehensive strategies to oversee and drive organizational objectives, ensuring alignment with long-term goals. Lead cross-functional teams to execute initiatives that enhance operational efficiency, productivity, and overall performance. Collaborate with senior leadership to analyze market trends, identify growth opportunities, and mitigate potential risks. Manage budgets, allocate resources effectively, and monitor financial performance to ensure fiscal responsibility. Foster a culture of innovation, continuous improvement, and accountability across all departments. Oversee the development and execution of key performance indicators (KPIs) to measure success and drive data-driven decision-making. Ensure compliance with industry regulations, company policies, and ethical standards while maintaining high levels of transparency and integrity.

Crafting and executing strategic communications initiatives while fostering robust client relationships form the core of this role. Overseeing client accounts demands meticulous attention to detail and a proactive approach to addressing their evolving needs. Collaborating closely with cross-functional teams ensures alignment with organizational objectives and enhances service delivery. Additionally, developing tailored communication strategies strengthens brand positioning and amplifies key messages across diverse channels. A deep understanding of stakeholder dynamics and market trends is essential to drive impactful engagement and sustainable growth. Strong project management skills and the ability to analyze performance metrics are critical to optimizing outcomes and exceeding client expectations.

Lead and oversee several client accounts with a focus on delivering top-tier strategic communication solutions consistently.

Craft innovative PR and communication strategies informed by client briefs, ensuring they are both comprehensive and capable of delivering measurable results.

Offer expert guidance on establishing and reinforcing brand positioning, cultivating meaningful stakeholder relationships, overseeing reputation management strategies, and spearheading thought leadership programs.

Craft and deliver strategic proposals, campaign ideas, and communication plans in strict accordance with each client’s defined goals and priorities.

Develop and nurture high-level connections with key decision-makers and executives within client organizations.

Analyze potential avenues for account expansion, strategic upselling initiatives, and sustainable client retention strategies.

Skilled professionals adept in media relations and storytelling craft compelling narratives to engage audiences and forge meaningful connections. This role demands expertise in developing strategic communications plans, cultivating relationships with journalists and influencers, and effectively disseminating key messages across diverse media channels. Candidates must demonstrate proficiency in writing press releases, pitching stories, and managing crises while maintaining a consistent brand voice. A deep understanding of media trends, digital platforms, and analytics is essential for evaluating campaign performance and refining outreach strategies. Strong interpersonal skills, creativity, and the ability to thrive under pressure are equally critical for success in this dynamic field.

Develop and maintain robust connections with journalists, editors, media organizations, influencers, and digital platforms to enhance collaboration and communication.

Craft engaging press materials, op-eds, executive profiles, and thought leadership content designed to captivate and influence target audiences.

Proactively cultivate strategic media relationships to secure prominent coverage in both traditional and digital outlets, ensuring maximum visibility and impact for the organization.

Responsibilities include managing media briefings, coordinating interviews, organizing press conferences, and overseeing media events to ensure seamless execution and effective communication with stakeholders.

Track and analyze evolving media trends and developing narratives pertinent to clients’ respective sectors.

Campaign Development & Execution involves crafting strategic marketing initiatives to drive brand awareness, engagement, and conversion. This role requires a deep understanding of market trends, consumer behavior, and data-driven decision-making to design effective campaigns across multiple channels. Responsibilities include conducting thorough market research, identifying target audiences, setting measurable objectives, and collaborating with cross-functional teams to ensure seamless execution. Additionally, the position demands proficiency in analytics tools to track performance, optimize strategies in real-time, and report on key metrics to stakeholders. Candidates must possess strong project management skills, creativity, and the ability to adapt to evolving market dynamics while maintaining brand consistency.

Orchestrate end-to-end integrated communication strategies spanning public relations, digital channels, social platforms, and experiential events.

Coordinate campaign timelines, manage stakeholder engagement, and oversee deliverables to guarantee seamless execution.

Partner with creative, digital, and content teams to develop and execute forward-thinking communication strategies that drive engagement and innovation.

Lead digital public relations strategies focusing on influencer partnerships, online reputation oversight, and compelling digital narratives.

In this role, you will be responsible for overseeing and mitigating crises while safeguarding our organization’s reputation. Your duties will include developing and implementing strategic response plans, monitoring public sentiment, and executing communication strategies during critical incidents. You will collaborate with leadership, legal teams, and external stakeholders to ensure cohesive messaging and minimize reputational damage. Additionally, you will analyze risk factors, conduct crisis simulations, and provide training to enhance preparedness across the organization. Strong interpersonal skills, strategic thinking, and the ability to thrive under pressure are essential for success in this position.

Assist clients in navigating reputational risks and handling crisis communication scenarios effectively.

Craft crisis response strategies, create essential messaging documents, prepare holding statements, and formulate media responses.

Proactively track and assess public opinion to detect potential threats to organizational reputation.

Demonstrates exceptional leadership skills while effectively managing and guiding cross-functional teams to achieve organizational objectives, fostering a collaborative and high-performance culture through clear direction, mentorship, and accountability.

Guide, support, and nurture junior members of the account team through leadership and mentorship, fostering their professional growth and development.

Ensure meticulous quality control and supervision over client deliverables and communication materials.

Cultivate an environment where collaboration, innovation, and high performance thrive through teamwork and shared goals.

Provide thorough analysis and reporting on operational metrics, performance indicators, and key business data to support informed decision-making. Develop and maintain comprehensive dashboards, visualizations, and reports that effectively communicate insights to stakeholders at all levels. Collaborate with cross-functional teams to gather requirements, assess data quality, and ensure alignment with business objectives. Conduct in-depth data analysis to identify trends, anomalies, and opportunities for process improvement or strategic initiatives. Utilize advanced analytical tools and methodologies to generate predictive insights and actionable recommendations. Ensure accuracy, consistency, and security of financial and operational data through rigorous validation and compliance with established protocols.

Evaluate the effectiveness of campaigns by leveraging media monitoring and analytics tools to assess key metrics and performance indicators.

Craft comprehensive client reports that analyze campaign performance metrics, assess audience interaction levels, and provide strategic insights and recommendations.

Leverage insights and performance data to refine and enhance upcoming communication strategies for improved effectiveness.

Seeking a candidate with a Bachelor’s degree in a relevant field and a minimum of three years of hands-on experience in a similar role. Proficiency in industry-standard software and tools is essential, along with strong analytical and problem-solving abilities. Excellent communication skills, both written and verbal, are required to collaborate effectively with cross-functional teams. The ideal applicant must demonstrate a track record of delivering high-quality results under tight deadlines while maintaining a detail-oriented approach. Familiarity with project management methodologies is a plus.

A bachelor’s degree in Public Relations, Communications, Journalism, Marketing, or a closely related discipline is required.

A Master’s degree or professional certification in communications or public relations is highly beneficial.

With a minimum of seven to ten years of hands-on experience in strategic communications, public relations, or corporate communications—gained either in an agency setting or within a corporate framework—you bring demonstrated expertise to this role.

Proven track record in overseeing elite client accounts and coordinating cohesive communication strategies.

A well-established network of media professionals and a demonstrated track record in cultivating and maintaining impactful media relationships.

Highly desirable is expertise in crisis communication and reputation management.

Proficient in a range of technical and interpersonal abilities, candidates must exhibit strong analytical thinking, effective problem-solving capabilities, and adept communication skills. Collaboration and teamwork are essential, as the role frequently involves cross-functional projects and stakeholder engagement. A solid understanding of industry best practices and emerging trends is required, along with the capacity to adapt to evolving technologies and methodologies. Attention to detail and a commitment to delivering high-quality results are critical, as is the ability to manage multiple priorities in a fast-paced environment. Familiarity with relevant tools, software, or frameworks may be necessary, depending on the specific position.

Developing comprehensive strategic communication plans entails establishing clear objectives, identifying key stakeholders, and crafting tailored messaging strategies to effectively convey organizational goals. This role requires analyzing communication needs, assessing target audiences, and leveraging various channels—such as digital, print, and social media—to disseminate information efficiently. Additionally, the position demands expertise in crisis communication management, ensuring rapid response and mitigation of potential reputational risks. Collaboration with cross-functional teams, including marketing, public relations, and executive leadership, is essential to align messaging and maintain consistency across all platforms. Strong analytical skills, proficiency in data-driven decision-making, and a deep understanding of current communication trends are critical for success in this position.

Proven expertise in crafting compelling narratives and producing high-quality content is essential. The ideal candidate will demonstrate a strong ability to develop engaging stories and deliver impactful content tailored to diverse audiences.

Adept at cultivating and sustaining media connections and professional networks, with a proven track record of building influential relationships.

Proven expertise in cultivating client relationships and effectively managing stakeholder expectations is required. The incumbent will be responsible for liaising with key stakeholders to ensure alignment, addressing concerns, and fostering long-term partnerships. Strong interpersonal skills and the ability to navigate complex organizational dynamics are essential to drive collaborative solutions and maintain high levels of client satisfaction.

Seasoned professionals in digital public relations and integrated communications strategies are sought, with a strong grasp of contemporary media landscapes and multichannel campaign execution. Candidates must demonstrate proficiency in crafting compelling narratives, managing brand reputations across digital platforms, and leveraging data-driven insights to optimize outreach efforts. A track record of securing high-impact media placements, fostering stakeholder engagement, and aligning communications with organizational objectives is essential. Experience in crisis communication planning and cross-functional collaboration is highly valued, as is the ability to adapt strategies in response to evolving market trends and audience behaviors.

Proven ability to lead and manage teams effectively, ensuring cohesive collaboration and optimal performance outcomes.

Proven expertise in crafting compelling presentations and developing persuasive proposals is essential.

Proven ability to effectively manage multiple tasks, prioritize responsibilities, and deliver projects on time while maintaining meticulous attention to detail.

Demonstrates strong analytical skills to derive meaningful insights from data, informing strategic decision-making processes and enhancing organizational performance.

Thrives effectively in dynamic, high-pressure settings while maintaining productivity and composure under tight deadlines. Demonstrates adaptability and resilience to rapidly changing priorities and demands. Excels in environments requiring quick decision-making and efficient multitasking to meet organizational goals.

Personal Attributes

Highly experienced and market-savvy professionals with a strong understanding of commercial dynamics are sought for this role.

Results-driven professional with a strong aptitude for innovation and proactive problem-solving.

Skilled at delivering presentations and engaging with diverse audiences, the candidate excels in both written and verbal communication. Proven ability to articulate ideas clearly, tailor messaging to different stakeholders, and command attention in group settings. Strong interpersonal skills and adaptability in adjusting communication style to suit varying contexts and audiences.

Detail-oriented, with a commitment to maintaining exceptional quality standards in all tasks and deliverables.

Skilled in cultivating relationships and effectively managing stakeholders through clear communication and collaboration.

Demonstrated skill in handling several projects concurrently while meeting all established deadlines.

Applicants who fulfill the specified criteria are requested to submit their application letter, expected salary, and comprehensive CVs, including a daytime telephone number, via email to jobshag@hcsaffiliatesgroup.com. The subject line should clearly indicate “Senior PR Account Manager.”

Qualifications

BA/BSc/HND , MBA/MSc/MA , Others

Experience Required

7 - 10 years

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