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Home Jobs Nairobi Digital Brand Marketing & Customer Experience Manager

Digital Brand Marketing & Customer Experience Manager

ProRecruit Versaatech  · Consulting

Full Time Nairobi
Nairobi
KSh 200,000 - KSh 300,000/month
Deadline: 10 September 2026
Posted June 12, 2026

Reports directly to the Chief Operations Officer, ensuring alignment with strategic objectives and operational priorities. This role involves providing high-level support to senior leadership while overseeing key initiatives to drive efficiency and performance across the organization. Responsibilities include analyzing complex operational data, identifying trends, and presenting actionable insights to facilitate informed decision-making. Additionally, the position requires collaborating with cross-functional teams to implement process improvements and maintain compliance with established policies and regulations. Candidates must possess strong analytical, leadership, and communication skills, along with a proven track record of successfully managing high-impact projects in a dynamic environment.

Reports to the position are responsible for overseeing a team of professionals, ensuring alignment with organizational objectives and fostering a collaborative work environment. This role involves managing performance, providing guidance, and facilitating professional development to enhance team productivity and engagement. Additionally, the individual will be accountable for setting clear expectations, monitoring progress, and addressing any performance-related concerns to maintain high standards of excellence.

The individual in this role will oversee customer service operations, ensuring that service standards are consistently met, and that team members are supported in delivering exceptional support. They will manage a team of customer service representatives, providing guidance, training, and performance evaluations to foster a high-performing and motivated workforce. Responsibilities include handling escalated customer issues, analyzing service metrics to identify trends and areas for improvement, and implementing strategies to enhance overall customer satisfaction. Additionally, the supervisor will collaborate with other departments to streamline processes and resolve complex customer concerns, ensuring alignment with company policies and objectives.

The Call Centre Supervisor is responsible for overseeing daily operations, ensuring high standards of customer service, and managing a team of agents to meet performance targets. This role involves monitoring call metrics, providing coaching and feedback, and addressing any customer escalations promptly. Additionally, the supervisor will assist in staff scheduling, maintain accurate records, and ensure compliance with company policies and industry regulations. Strong leadership, excellent communication skills, and the ability to multitask in a fast-paced environment are essential for success in this position.

Media/Digital Supervisor oversees the strategic planning, execution, and optimization of digital media campaigns. This role requires proficiency in digital marketing tools, data analytics, and cross-platform advertising, ensuring campaigns align with brand objectives. Responsibilities include managing budgets, coordinating with creative and media teams, analyzing performance metrics, and staying updated on industry trends. Strong leadership, analytical skills, and a results-driven mindset are essential for driving campaign success and maximizing ROI.

Role Summary

This role is responsible for formulating and executing strategies aimed at elevating the company’s digital footprint, reinforcing brand identity, and deepening customer interactions.

This position encompasses the strategic oversight of digital marketing initiatives, the coordination of brand management efforts, and the maintenance of a cohesive and engaging customer experience across every digital touchpoint.

This position is instrumental in elevating brand recognition, fostering customer retention, and propelling business expansion by implementing robust digital and brand management initiatives.

Conducts a comprehensive range of duties and fulfills key responsibilities to ensure operational excellence and support organizational objectives. Oversees critical tasks, manages assigned projects, and collaborates with cross-functional teams to achieve established goals. Delivers consistent performance while adhering to established policies, procedures, and industry standards. Maintains meticulous attention to detail in executing assignments, troubleshoots issues proactively, and implements effective solutions to enhance efficiency. Demonstrates strong analytical and problem-solving capabilities, along with exceptional communication and interpersonal skills to foster productive working relationships.

Craft and execute holistic Customer Experience strategies that are fully integrated with the company’s broader business goals.

Lead and oversee top-performing Customer Experience teams, establishing clear performance targets, delivering targeted training, and fostering motivation to drive efficient collaboration toward shared goals.

Develops and executes strategic marketing initiatives to enhance product visibility and market presence, utilizing comprehensive market research, campaign oversight, and cross-functional collaboration with key departments.

Collaborating with the Sales team, we will devise customer engagement strategies to strengthen relationships and drive satisfaction. In this role, you will oversee key accounts, ensuring their needs are met and fostering long-term partnerships to enhance retention and growth.

By strategically managing marketing initiatives and public relations activities, you will strengthen the company’s brand reputation while elevating its market positioning to ensure a robust and recognizable presence.

Monitor KPIs to evaluate the performance of customer service initiatives, enabling informed decision-making and strategic optimization for enhanced outcomes.

To strengthen the company’s digital footprint, develop and execute focused digital marketing campaigns, online initiatives, and social media strategies, thereby expanding reach and fostering deeper audience engagement.

Develop and implement comprehensive digital marketing strategies in alignment with organizational goals, while supervising and maintaining all digital platforms—such as websites, blogs, email campaigns, and social media channels—to ensure cohesive and effective online presence.

Develop and uphold a compelling brand identity while guaranteeing uniform brand communication across every platform through cross-departmental collaboration to execute brand strategies seamlessly.

Evaluate digital marketing performance metrics alongside customer feedback to assess the impact and efficiency of ongoing campaigns and strategic initiatives.

Compile digital marketing performance reports and deliver actionable insights to drive enhancements.

To maintain adherence to digital marketing regulations and data privacy laws, it is essential to stay current with evolving industry standards and emerging digital trends and technologies, ensuring the company remains at the forefront of the competitive landscape.

As a key contributor to senior management, collaborate in the development and implementation of corporate strategies, policies, plans, and budgets, while overseeing the company’s performance to confirm alignment with established objectives and targets.

Collaborate in assembling the departmental budget and operational plan, subsequently monitoring its execution once approved.

Identify, cultivate, and retain high-potential employees by executing performance evaluations, tailored development initiatives, and structured succession plans in alignment with established talent management frameworks and deadlines.

Ensure strict adherence to compliance protocols and operational risk controls, aligning with both company policies and regulatory standards, while guaranteeing that all personnel remain thoroughly informed and compliant with these requirements.

Design and implement accountability frameworks, conduct regular reporting, and track key performance metrics for the department.

Requires a bachelor’s degree in a relevant field and a minimum of three years of professional experience in [industry/field]. Proficiency in [specific software, tools, or methodologies] is essential, along with strong analytical and problem-solving abilities. Excellent written and verbal communication skills are necessary to collaborate effectively within cross-functional teams. Candidates must demonstrate a solid understanding of [specific industry standards, regulations, or frameworks] and a proven track record of delivering results in prior roles. Additionally, familiarity with [specific technical or operational requirements] is preferred.

A Bachelor’s degree in business-related fields or public relations and communication is required.

A minimum of six years of industry experience is required, with at least three years served in a senior-level position.

Demonstrates a strong and well-established history of delivering exceptional customer experience within Retail Banking, Corporate Banking, Telecommunications, or the hospitality sector.

Proven track record in overseeing and optimizing Contact Centre operations, ensuring seamless service delivery and adherence to performance standards.

Demonstrated expertise in operating customer service software and tools, including CRM systems, is required.

Proven leadership skills to effectively direct and inspire a team, establishing measurable objectives, offering strategic direction, and cultivating a collaborative and encouraging workplace culture.

Strong interpersonal and communication abilities are essential for engaging with customers, colleagues, and cross-functional teams with clarity and professionalism. This encompasses active listening, demonstrating empathy, and delivering information in a clear, concise manner.

Proven ability to analyze customer concerns and develop practical solutions while handling disputes efficiently and with a sense of urgency.

Required to adjust to evolving customer demands, shifting business priorities, and emerging technological trends within the customer service domain.

Experts must demonstrate strong decision-making skills to resolve customer concerns promptly, optimize resource allocation, and enhance overall customer service performance through ongoing improvements.

Proficient in evaluating customer service data to detect trends, patterns, and opportunities for enhancement.

To establish and execute quality assurance protocols, ensuring the consistent provision of high-quality customer service across all available channels.

Proficiency in fundamental technical skills to diagnose and resolve routine customer issues, along with the ability to deliver effective technical assistance as needed.

Interested and eligible applicants are encouraged to submit their CV via email to info@versaatech.com, with the job title included in the subject line.

Qualifications

BA/BSc/HND

Experience Required

6 - 12 years

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