Reporting To:
We are seeking a dynamic and strategic Head of Business Operations to oversee and enhance our operational frameworks, ensuring seamless business performance. This senior role demands extensive experience in business management, strategic planning, and cross-functional leadership to drive efficiency, scalability, and growth. The ideal candidate will possess a proven track record of optimizing processes, managing budgets, and leading high-performing teams to achieve organizational goals. Key responsibilities include developing and implementing operational policies, fostering collaboration across departments, and providing data-driven insights to support executive decision-making. A strong background in [industry-specific knowledge, if applicable] and advanced analytical skills are essential, along with exceptional communication and problem-solving abilities to navigate complex business challenges.
Job Purpose:
The Solutions Marketing Assistant plays a pivotal role in crafting and implementing marketing strategies tailored to Excel on Limited’s diverse service offerings. This position is tasked with enhancing brand visibility, cultivating high-quality leads, bolstering sales initiatives, and solidifying Excel on’s reputation as a premier provider of professional solutions. A formal qualification in Human Resources would further equip the candidate to more effectively discern and address the unique requirements of clients seeking HR-related services.
Oversee and execute a broad range of critical tasks within the assigned domain, ensuring alignment with organizational objectives and maintaining high performance standards. Serve as a primary point of accountability for delivering results, monitoring progress, and assessing performance metrics to drive continuous improvement. Collaborate closely with cross-functional teams to streamline workflows, resolve operational challenges, and foster a culture of accountability and innovation. Develop and implement strategic initiatives to optimize efficiency, mitigate risks, and enhance overall productivity. Provide regular updates, analyses, and recommendations to leadership to inform data-driven decision-making and strategic planning.
Develops and executes comprehensive marketing strategies and plans to drive brand awareness, engagement, and revenue growth. Identifies target audiences, market trends, and competitive landscapes to inform strategic initiatives. Collaborates with cross-functional teams to align marketing efforts with business objectives and ensure cohesive campaign execution. Monitors performance metrics, analyzes data, and adjusts strategies as needed to optimize results and ROI. Requires a bachelor’s degree in marketing, business, or a related field, along with 3+ years of experience in marketing strategy or planning. Proficiency in marketing tools, data analysis, and project management is essential, alongside strong communication and leadership skills.
Formulate and execute comprehensive marketing strategies tailored to all Excel on services.
Conduct in-depth analyses to pinpoint key demographic segments and then develop tailored marketing initiatives designed to engage each distinct audience effectively.
Develop and implement strategic initiatives to enhance brand recognition, cultivate a pipeline of prospective clients, and foster long-term customer relationships.
Craft compelling content and refine messaging strategies to engage target audiences effectively. Develop and oversee the creation of various content types, including articles, social media posts, and marketing collateral. Ensure all messaging aligns with brand voice and strategic goals, maintaining consistency across channels. Collaborate with cross-functional teams to gather insights, refine positioning, and adapt content based on performance data and market trends. Monitor engagement metrics and adjust strategies as needed to optimize reach and impact.
Develop a diverse range of marketing collateral, including brochures, case studies, email campaigns, social media content, and thought-leadership materials.
Craft articulate, easily understandable communications from intricate services to enhance client comprehension and engagement.
We are seeking a skilled and innovative Digital Marketing professional to develop and implement strategic online campaigns that enhance brand visibility, drive engagement, and generate measurable results. The ideal candidate will possess a proven track record in executing multichannel digital strategies, including SEO, PPC, social media, email marketing, and content creation. Proficiency in analytics tools to track performance and optimize campaigns is essential, as is the ability to analyze data, interpret trends, and adjust tactics accordingly. A strong understanding of digital marketing trends, consumer behavior, and emerging technologies is required. Excellent communication, project management, and collaboration skills are necessary to work effectively with cross-functional teams and stakeholders. A bachelor’s degree in marketing, communications, or a related field is preferred, along with at least three years of relevant experience in a digital marketing role.
Oversee the development, organization, and optimization of website content, enhance search engine visibility through SEO strategies, and administer social media channels to amplify brand engagement and reach.
Track digital campaign performance metrics and refine strategies to maximize engagement and return on investment.
The Sales Support role is designed to provide comprehensive assistance to the sales team, ensuring seamless operations and enhanced customer satisfaction. This position involves collaborating closely with sales representatives to address inquiries, process orders, and resolve any issues that may arise. Key responsibilities include maintaining accurate records, generating reports, and coordinating with various departments to facilitate efficient transaction processing. Candidates for this role should possess strong organizational skills, exceptional communication abilities, and a solid understanding of sales processes. Proficiency in CRM software and Microsoft Office Suite is required, along with prior experience in a support-related capacity. The ideal candidate will demonstrate a proactive approach, attention to detail, and the ability to multitask in a fast-paced environment.
Craft compelling proposals, service presentations, and marketing materials tailored for client pitches.
Partner with the sales team to transform leads into customers and promote additional services to existing clients.
Market research and analytics professionals collect, analyze, and interpret data to uncover trends, customer behaviors, and market dynamics. They employ quantitative and qualitative methods, including surveys, focus groups, and statistical modeling, to generate actionable insights that inform strategic business decisions. These roles require proficiency in data analysis tools such as SPSS, SAS, or R, along with strong communication skills to present findings effectively to stakeholders. A bachelor’s degree in market research, statistics, economics, or a related field is typically required, often complemented by relevant certifications. Responsibilities include designing research methodologies, managing data collection processes, and translating complex analytical results into clear, impactful recommendations.
Monitor emerging industry developments, assess competitor actions, and gather insights from client feedback to inform strategic decision-making.
Evaluate the performance of marketing initiatives, extract actionable insights, and provide strategic recommendations for enhancement.
Crafting cohesive brand identities and producing diverse marketing materials, this role encompasses the creation of logos, graphics, and other essential collateral that embody a company’s image and messaging. The ideal candidate will possess strong design skills, proficiency in industry-standard software such as Adobe Creative Suite, and a keen eye for detail to ensure consistency across all brand assets. Responsibilities include developing brand guidelines, designing marketing materials like brochures and digital assets, and collaborating with cross-functional teams to align visual elements with strategic goals.
Maintain cohesive branding and uphold a polished, professional appearance across all marketing materials consistently.
Develop and manage a comprehensive plan for allocating design assets across graphics, videos, and presentations to ensure alignment with project objectives.
Seeking candidates with a Bachelor’s degree in a relevant field, along with a minimum of five years of progressive experience in a comparable role. Must demonstrate strong analytical skills, exceptional communication abilities, and proficiency in industry-specific software. Familiarity with project management methodologies and a proven track record of leading cross-functional teams are essential. Additionally, prior experience in budget oversight and strategic planning is highly desirable.
A degree or diploma in Marketing is a mandatory requirement for this position.
A degree, diploma, certificate, or professional training in Human Resource Management is advantageous.
Proficiency in B2B marketing or professional services marketing is a desirable qualification.
Exceptional proficiency in written expression, interpersonal communication, and professional presentation is required.
Digital marketing expertise is required, along with proficiency in content creation and social media management.
Proven capability to operate autonomously, oversee concurrent campaigns, and evaluate performance metrics for optimal outcomes.
A robust set of skills and key competencies are required to excel in this role, including strong analytical capabilities, attention to detail, and the ability to communicate effectively both verbally and in writing. Proficiency in relevant software and tools, along with a solid understanding of industry standards and best practices, is essential. Additionally, candidates should demonstrate problem-solving skills, adaptability in dynamic environments, and a commitment to continuous learning and professional growth. Collaborative teamwork, organizational abilities, and a customer-focused mindset are highly valued traits for this position.
Proven ability to articulate ideas clearly and convey compelling narratives with precision and impact.
Proven expertise in organizing tasks efficiently and leading projects to successful completion.
Analytical skills are essential, along with expertise in evaluating campaign performance.
Proficiency in foundational design tools such as Canva or PowerPoint is required, or demonstrated experience in coordinating with freelance designers to achieve desired outcomes.
Proficient in discerning client requirements, particularly within HR-related services, and adept at converting these insights into persuasive marketing communications.
Proficient in leveraging a range of tools and platforms essential to the role, with a strong emphasis on adaptability and technical proficiency. Experience with industry-standard software suites, collaborative development environments, and cutting-edge technologies is required to enhance productivity and streamline workflows. Familiarity with version control systems, cloud-based platforms, and project management tools is expected to ensure seamless integration and efficient project execution.
Proficient in managing CRM systems, including HubSpot, Zoho, and Excel-based tracking tools, to maintain accurate customer data and streamline sales processes.
I possess expertise in email marketing platforms such as Mailchimp and Breve, enabling me to design, execute, and optimize effective email campaigns. My experience includes segmenting audiences, crafting compelling content, and analyzing performance metrics to enhance engagement and conversion rates. Additionally, I am proficient in A/B testing, automation workflows, and managing subscriber lists to ensure compliance with email regulations and best practices.
Social media management involves overseeing and executing strategies across platforms like Buffer and Hootsuite. This role requires expertise in scheduling, publishing, and analyzing content to enhance engagement and brand visibility. Responsibilities include curating compelling posts, monitoring performance metrics, and optimizing campaigns to meet organizational objectives. Proficiency in social media tools, analytics, and trend adaptation is essential, along with strong communication and creativity to foster audience connection.
Proficient in leveraging analytics platforms, including Google Analytics and SEO tools, to monitor, analyze, and optimize digital performance metrics.
Designers will utilize industry-standard tools such as Canva and PowerPoint to create visually compelling presentations and graphics. Proficiency in these applications is essential for developing high-quality, engaging content that aligns with brand guidelines and project objectives.
Demonstrates exceptional ability to work collaboratively across teams while maintaining clear and consistent communication to drive project success. Ensures seamless information flow between stakeholders, fostering a collaborative environment that enhances efficiency and transparency. Maintains detailed records and reports to support decision-making processes and aligns team efforts with organizational objectives.
The position requires a direct reporting line to the Head of Business Operations.
Works closely with Sales, Operations, and other departments to ensure campaigns are strategically aligned with overarching business goals.
Compensation will be provided commensurate with experience and qualifications, ensuring competitive remuneration in alignment with industry standards.
Compensation is tailored to individual qualifications, complemented by performance-driven incentives linked to lead generation and campaign effectiveness.
Qualified and enthusiastic applicants are encouraged to submit their curriculum vitae to recruitment@excelon.co.ke, ensuring the subject line of the email clearly indicates the position being applied for.
Qualifications
BA/BSc/HND , Diploma
Experience Required
1 - 3 years
