Job Summary
The Creative Lead will spearhead the conception, implementation, and completion of impactful creative content across radio, digital channels, events, and advertising initiatives for Capital FM. This position is tasked with fostering cutting-edge, premium, and financially sustainable creative strategies that elevate audience interaction, reinforce brand perception, and support revenue expansion.
Oversee and execute a range of critical duties, including managing project timelines, coordinating team efforts, and ensuring adherence to company policies and industry standards. Facilitate communication between departments to streamline workflows and enhance operational efficiency. Develop and implement strategic initiatives to drive growth, improve performance, and maintain high levels of productivity. Monitor progress through regular assessments, providing data-driven insights and actionable recommendations to senior leadership. Serve as a primary point of contact for stakeholders, addressing inquiries and resolving issues promptly to foster strong relationships and maintain trust. Additionally, mentor junior staff members by offering guidance, training, and constructive feedback to support their professional development.
Our organization is seeking a dynamic Strategic Planning professional to develop and implement long-term organizational objectives, ensuring alignment with overall business goals. This role requires a minimum of five years of progressive experience in strategic planning, business development, or a closely related field, along with a proven ability to analyze market trends, assess competitive landscapes, and identify growth opportunities. The ideal candidate will possess strong analytical, leadership, and communication skills, enabling them to collaborate effectively across departments and present strategic recommendations to senior leadership. Responsibilities include leading strategic initiatives, facilitating cross-functional planning sessions, and monitoring performance against established metrics to drive continuous improvement. A bachelor’s degree in business administration, finance, or a related discipline is required, while an MBA or advanced certification in strategic management is highly preferred.
Formulate and execute innovative strategies that support Capital FM’s corporate and brand goals.
Conduct ongoing analysis of evolving media landscapes, content innovations, emerging technologies, and audience behaviors to guide programming decisions, marketing strategies, and forward-thinking initiatives.
Play an integral role in the annual processes encompassing content creation, programming strategies, and brand development initiatives.
Offer visionary strategic guidance to sustain Capital FM’s position as a premier lifestyle and media brand, driving innovative ideas that reinforce its industry leadership.
We are seeking a skilled professional to oversee the creation and production of engaging content. The ideal candidate will have a proven track record in content strategy, development, and execution, ensuring alignment with brand objectives and audience needs. Responsibilities include researching trending topics, crafting compelling narratives, collaborating with cross-functional teams, and managing content calendars to maintain consistent output. Strong project management skills, creativity, and proficiency in content management systems are essential. The role requires meticulous attention to detail, adaptability to evolving trends, and the ability to measure and optimize content performance through analytics.
Oversee the development, scripting, and production of on-air, digital, and experiential content from initial concept through final execution.
Maintain uniform brand voice, tone, and editorial standards across all communication channels.
Ensure meticulous quality oversight and grant final approval for all creative deliverables before they are released to the public or aired.
Oversee production schedules and timelines to guarantee timely and efficient delivery of projects.
Campaign and Commercial Support professionals provide strategic assistance to marketing initiatives, ensuring seamless execution of promotional activities. They collaborate with cross-functional teams to develop and implement campaigns, analyze performance metrics, and optimize strategies for maximum impact. Responsibilities include coordinating with creative, sales, and digital teams, managing budgets, and tracking ROI to drive measurable results. Strong analytical skills, proficiency in data tools, and a results-driven mindset are essential, along with the ability to adapt to evolving market trends and consumer behaviors.
Work jointly with commercial teams to craft innovative, client-focused creative solutions.
Develop imaginative, data-informed creative concepts that effectively interpret client briefs while upholding Capital FM’s distinct brand identity and resonating with its target audience.
Craft innovative concepts for branded content initiatives, strategic sponsorships, impactful advertising campaigns, and engaging intellectual property (IP) events.
Deliver commercially successful executions that consistently provide measurable value to clients, ensuring alignment with programming authenticity.
We are seeking a skilled professional to oversee the organization, storage, and distribution of digital content across various platforms. The ideal candidate will possess strong technical proficiency in content management systems (CMS) and a keen eye for digital trends. Responsibilities include curating, updating, and archiving digital assets while ensuring compliance with brand guidelines and accessibility standards. Additionally, the role requires collaboration with marketing, design, and IT teams to optimize content workflows and enhance user engagement. Strong problem-solving skills and attention to detail are essential, along with experience in metadata management and SEO optimization to maximize content visibility and performance.
Develop and execute the station’s digital content strategy, ensuring its seamless integration across social media channels, streaming services, and emerging digital platforms.
Work together with digital teams to guarantee content is optimized for social media from the very beginning of the ideation process.
Analyze content performance through analytics and audience insights, implementing optimizations as needed to enhance effectiveness.
Ensure adherence to set publishing timelines and maintain consistency in the release schedule.
Creative leadership is essential for shaping the vision and execution of events, ensuring they captivate audiences and align with strategic objectives. This role involves crafting innovative concepts, overseeing creative development, and guiding teams to deliver cohesive, impactful experiences across diverse event formats. Candidates must possess a proven track record in event design, a deep understanding of audience engagement, and the ability to translate abstract ideas into visually compelling narratives. Strong project management skills, adaptability, and a collaborative mindset are critical for navigating dynamic event environments. Experience with cross-functional teams, including designers, producers, and vendors, is required to execute seamless, high-quality productions.
Offer visionary leadership to shape and execute events, activations, and experiential campaigns with creativity and strategic insight.
Create innovative event themes, design engaging audience experiences, and craft compelling visual storytelling concepts.
Coordinate with internal and external production teams to ensure seamless execution.
Develop and present fresh, forward-thinking ideas to secure and incorporate strategic brand collaborations.
We specialize in crafting compelling pitches and developing comprehensive proposals that effectively communicate value propositions, align with stakeholder needs, and drive decision-making. This role requires a strategic approach to identifying opportunities, researching market trends, and tailoring messaging to resonate with diverse audiences. Responsibilities include collaborating with cross-functional teams to gather insights, drafting persuasive content, and ensuring proposals meet organizational standards and client expectations. Strong analytical, writing, and presentation skills are essential, along with the ability to manage multiple projects under tight deadlines. Proficiency in relevant tools and a deep understanding of industry best practices are also required.
Craft engaging creative proposals and deliver polished, high-impact presentations tailored to clients and partners.
Transform campaign concepts into compelling visual presentations that effectively convey value, impact, and audience alignment.
Leverage Capital FM’s distinctive strengths — including its renowned personalities, unparalleled music authority, expansive audience reach, and valuable intellectual properties — to create revenue-generating initiatives.
Integrated Campaign Execution
Design and implement cohesive strategies that seamlessly integrate radio, digital, experiential, and on-ground marketing assets to deliver unified and impactful solutions.
Maintain the integrity and natural flow of client messaging within shows, segments, and campaigns, ensuring authenticity remains intact.
Execute campaigns with meticulous oversight to guarantee alignment with established creative, brand, and commercial objectives.
Bachelor’s degree in Computer Science, Engineering, or a related field is mandatory, along with a minimum of five years of professional experience in software development, specifically using Python and JavaScript. Proficiency in cloud platforms such as AWS or Azure, as well as containerization technologies like Docker and Kubernetes, is essential. Strong problem-solving abilities, excellent communication skills, and a collaborative mindset are required to thrive in this role. Familiarity with Agile methodologies and DevOps practices will be advantageous.
A bachelor’s degree in Communications, Media Studies, Marketing, Journalism, or a closely related discipline is required.
Requires a minimum of four to seven years of professional experience in a creative capacity within media, advertising, entertainment, or a closely related field.
Accomplished in crafting compelling content, devising innovative creative strategies, spearheading impactful campaigns, and guiding high-performing teams toward shared objectives.
Proven track record in partnering with commercial clients and delivering integrated media solutions.
Personal Attributes
Exceptional leadership capabilities coupled with proficient people management expertise are essential for this role.
Highly imaginative with an inventive and problem-solving approach.
Exceptional interpersonal, verbal, and written communication skills, along with the ability to deliver compelling presentations and interact effectively with individuals at all levels.
Possesses exceptional skills in organizing tasks and managing projects effectively.
Commercially minded and committed to delivering measurable results.
Maintaining a polished and professional demeanor is essential, complemented by a robust work ethic and unwavering reliability in all responsibilities.
Dynamic and resourceful, with a proven ability to excel in the rapidly evolving landscape of media, demonstrating both proactivity and resilience under tight deadlines.
We seek candidates with a proven ability to collaborate effectively across diverse teams, demonstrate strong analytical skills to solve complex problems, and exhibit exceptional organizational proficiency to manage multiple priorities. The ideal applicant will possess excellent communication skills to convey ideas clearly and adapt to changing circumstances with flexibility. Prior experience in a fast-paced environment is required, along with the capacity to work independently while maintaining high standards of accuracy and attention to detail. A commitment to continuous learning and professional growth is also expected.
Exceptional proficiency in crafting compelling narratives, developing engaging scripts, and guiding creative vision is essential.
Demonstrates outstanding proficiency in both verbal and written communication skills.
Proficient in strategizing content creation, overseeing production workflows, and delivering campaign initiatives.
Proficient in radio broadcasting, digital platforms, social media management, and audience engagement methodologies.
Skilled in utilizing broadcast, production, and creative software applications.
Demonstrates the capacity to oversee and coordinate several projects and meet various deadlines concurrently.
Exceptional ability to collaborate effectively and manage stakeholders with professionalism.
Culturally informed and responsive to diverse audience needs.
Visionary professional possessing a progressive and unconventional approach to media, characterized by forward-thinking and transformative ideas.
Submit your CV along with a concise yet impactful portfolio to hr@capitalfm.co.ke.
Drive innovation and lead the creative vision as the Creative Lead, spearheading the development and execution of compelling concepts that elevate brand presence and engagement across diverse platforms. Cultivate and oversee a dynamic team of creatives, fostering collaboration and ensuring alignment with strategic objectives to deliver high-impact campaigns. Leverage cutting-edge design tools and methodologies to craft visually stunning and conceptually robust solutions, while maintaining a keen eye on emerging trends to keep the brand at the forefront of industry standards. Collaborate closely with cross-functional teams—including marketing, product, and senior leadership—to translate insights into cohesive, resonant narratives that drive measurable results. Monitor project timelines, budgets, and deliverables to ensure seamless execution, while mentoring talent and championing a culture of creativity, accountability, and continuous improvement.
Qualifications
BA/BSc/HND
Experience Required
4 - 7 years
