Job Summary
The Creative Lead will spearhead the conceptualization, implementation, and execution of engaging creative content across radio, digital channels, live events, and commercial campaigns for Capital FM. This position is tasked with pioneering fresh, premium, and commercially impactful creative strategies that elevate audience interaction, reinforce brand identity, and support revenue expansion.
Oversee critical operational duties encompassing strategic planning, team leadership, and performance management to ensure organizational goals are met efficiently. Develop and implement policies, procedures, and best practices to enhance productivity, compliance, and quality standards. Collaborate with stakeholders across departments to align initiatives with business objectives and drive cross-functional synergies. Monitor key performance indicators, analyze data trends, and present actionable insights to senior leadership to inform decision-making. Foster a culture of accountability, innovation, and continuous improvement through mentorship, training, and performance evaluations. Ensure adherence to regulatory requirements, industry standards, and internal controls while mitigating risks.
Strategic Planning is tasked with crafting and executing long-term organizational strategies to ensure sustainable growth and competitive advantage. The role involves analyzing market trends, identifying opportunities, and aligning resources to support key business objectives. Responsibilities include developing strategic frameworks, conducting comprehensive market research, and fostering cross-functional collaboration to drive decision-making. Candidates should possess strong analytical skills, proficiency in strategic tools, and the ability to translate data into actionable insights. A background in business administration, finance, or a related field is preferred, along with experience in strategic planning or consulting.
Craft and execute innovative strategies that are fully in sync with Capital FM’s corporate and brand goals.
Analyze and forecast emerging media, content, technology, and audience trends to shape programming strategies, guide campaign development, and drive innovation.
Play a key role in the annual development of content, programming, and brand strategies, ensuring alignment with organizational goals and creative vision.
Offer strategic creative guidance to sustain Capital FM’s position as a premier lifestyle and media brand, driving innovation and impactful storytelling.
We are currently seeking a skilled professional to oversee content creation and production initiatives, ensuring alignment with strategic goals and brand standards. The ideal candidate will have a proven track record in developing high-quality written, visual, and multimedia content, along with experience managing editorial workflows, coordinating with cross-functional teams, and optimizing content for various platforms. Responsibilities include conceptualizing engaging topics, conducting thorough research, drafting and editing compelling copy, and producing multimedia assets such as videos, graphics, and interactive elements. Additionally, the role requires proficiency in content management systems, SEO best practices, and analytics tools to measure performance and inform future content strategies. Strong project management skills, creativity, and the ability to meet deadlines in a fast-paced environment are essential.
Conceptualize, script, and produce compelling on-air, digital, and experiential content to engage audiences across multiple platforms.
Maintain a cohesive brand voice, tone, and editorial standards across all channels.
Ensure all creative deliverables meet established quality standards before being finalized for release or distribution.
Oversee production schedules and deadlines to guarantee punctual and streamlined delivery.
Campaign & Commercial Support professionals play a pivotal role in driving brand visibility, market penetration, and revenue growth through strategic initiatives. They collaborate with cross-functional teams to develop, execute, and monitor integrated marketing campaigns that align with business objectives while ensuring consistency across channels. Responsibilities include managing end-to-end campaign logistics, coordinating with creative, media, and sales teams, and leveraging data-driven insights to optimize performance. Additionally, they provide commercial support by addressing stakeholder inquiries, resolving escalations, and fostering relationships with key partners to enhance customer engagement and satisfaction. Strong analytical, communication, and project management skills are essential, along with a deep understanding of market trends and consumer behavior.
Work collaboratively with commercial teams to craft innovative, client-focused creative solutions that align with strategic objectives.
Transform client briefs into innovative, data-informed creative concepts that resonate with Capital FM’s target audience while reinforcing the station’s unique brand identity.
Craft innovative concepts for branded content initiatives, sponsorship agreements, advertising campaigns, and intellectual property (IP) events.
Strive to ensure every commercial execution not only delivers measurable value to clients but also maintains alignment with programming authenticity.
We are seeking a skilled professional to oversee and optimize our digital content management systems. The ideal candidate will possess expertise in organizing, storing, and retrieving digital assets efficiently, ensuring seamless access and distribution. Responsibilities include maintaining content metadata, implementing version control, and collaborating with cross-functional teams to align content strategies with business objectives. Proficiency in content management platforms and tools, along with strong analytical and problem-solving abilities, is essential. Experience in digital asset management (DAM) and familiarity with SEO best practices will be highly advantageous.
Develop and execute the station’s digital content strategy, ensuring its presence and impact across social media, streaming services, and emerging digital platforms.
Work collaboratively with digital teams throughout the ideation phase to ensure all content is optimized for social media platforms.
Utilize analytics and audience insights to evaluate content performance, making necessary adjustments to enhance effectiveness and engagement.
Ensure adherence to established publishing timelines and maintain uniformity in content release schedules.
We are seeking a dynamic Event Creative Director to lead the visionary design and execution of impactful events. The ideal candidate will oversee all creative aspects, ensuring each event aligns with brand identity and delivers an unforgettable experience. Responsibilities include conceptualizing themes, curating visual storytelling, managing creative teams, and collaborating with stakeholders to bring innovative ideas to life. Candidates must possess a minimum of seven years of experience in event design or a related field, along with a proven track record in creative leadership. Strong proficiency in design software, exceptional project management skills, and the ability to thrive in fast-paced environments are essential.
Provide visionary leadership to conceptualize and execute events, activations, and experiential campaigns that engage audiences and elevate brand presence.
Craft innovative themes for events, curate captivating audience experiences, and design compelling visual storytelling frameworks.
Collaborate effectively with internal and external production teams to facilitate smooth and efficient execution processes.
Develop and present original ideas designed to engage and collaborate with leading brands to enhance our portfolio.
Responsible for crafting compelling pitches and developing detailed proposals, this role involves creating persuasive documents and presentations to secure new business opportunities. Key tasks include identifying client needs, tailoring solutions to meet those requirements, and collaborating with cross-functional teams to ensure proposals align with organizational goals. Strong writing, strategic thinking, and stakeholder management skills are essential, along with the ability to meet tight deadlines while maintaining high-quality output. Familiarity with industry trends and best practices in proposal development is also required to drive successful outcomes.
Craft captivating creative proposals and deliver polished, high-impact presentations tailored for clients and partners.
Envision campaign concepts with precision, ensuring they compellingly convey value, impact, and alignment with the intended audience.
Translate Capital FM’s distinctive strengths—It’s engaging personalities, authoritative music content, broad audience reach, and valuable intellectual properties—into profitable business ventures and revenue-generating initiatives.
We are responsible for orchestrating cohesive, multichannel initiatives that unite various marketing functions to deliver unified messaging and maximize impact. This encompasses strategic planning, cross-team collaboration, and meticulous execution to ensure seamless alignment across all campaign elements. Key responsibilities include managing project timelines, coordinating with stakeholders, and monitoring performance metrics to assess effectiveness and drive continuous optimization. Candidates must demonstrate a proven track record in campaign management, with strong analytical skills and the ability to adapt strategies in response to real-time insights and market dynamics.
Design innovative, unified solutions that seamlessly blend radio, digital, experiential, and on-ground marketing channels to deliver cohesive brand experiences.
Maintain the authenticity of client messaging while ensuring it is seamlessly and naturally woven into shows, segments, and campaigns.
Ensure campaign implementation is executed in strict accordance with creative, brand, and commercial goals.
Candidates must possess a minimum of five years of experience in a related field, along with a bachelor’s degree in a relevant discipline. Proficiency in project management software and advanced Excel skills are essential, as is the ability to communicate effectively in both written and verbal formats. Experience leading cross-functional teams and a proven track record in process optimization are highly desirable. Familiarity with industry-specific regulations and compliance standards is required, and prior supervisory experience is preferred. Strong problem-solving abilities and attention to detail are critical for success in this role.
A bachelor’s degree in communications, media studies, marketing, journalism, or a closely related discipline is required.
Seeking a candidate with a minimum of four to seven years of professional experience in a creative capacity within media, advertising, entertainment, or a closely related field.
Extensive expertise in crafting engaging content, devising innovative creative strategies, designing impactful campaigns, and guiding high-performing teams to success is required.
Proven track record partnering with commercial clients to develop and execute integrated media solutions.
Personal Attributes
Exceptional ability to lead and manage teams effectively, demonstrating robust leadership and interpersonal skills to drive team performance and cohesion.
Highly inventive with a forward-thinking and problem-solving approach.
Proven ability to communicate effectively, deliver compelling presentations, and interact skillfully with individuals at all levels.
Organizational prowess and adept project management skills are essential.
Results-oriented and commercially astute, consistently aligning actions with business objectives to drive measurable success.
Maintains a professional demeanor, demonstrates a strong work ethic, and consistently delivers reliable performance.
Adaptable, proactive, and equipped to excel in a dynamic media landscape.
We seek a candidate with proven capabilities in [list essential competencies], including but not limited to [specific skills or areas]. The ideal applicant will demonstrate strong proficiency in [key responsibilities] and a track record of success in [relevant experience]. The role requires meticulous attention to detail, exceptional organizational skills, and the ability to work both independently and collaboratively within a team. Additionally, the position demands adaptability to evolving priorities and a commitment to maintaining high standards in [industry-specific or role-specific context].
Exceptional proficiency in crafting compelling narratives, developing engaging scripts, and guiding creative vision is essential.
Demonstrates exceptional proficiency in both verbal and written communication.
Proficient in strategizing content, overseeing production workflows, and implementing marketing campaigns with precision.
Demonstrates a comprehensive grasp of radio broadcasting, digital platforms, social media dynamics, and techniques for fostering audience interaction.
Proven expertise in utilizing broadcast, production, and creative software solutions is required.
Demonstrated proficiency in juggling several projects and meeting critical deadlines concurrently.
Collaborate effectively and manage stakeholder relationships with proficiency.
Highly attuned to cultural nuances and responsive to diverse audience needs.
Visionary professional with a forward-thinking and transformative approach to media, driving innovation and redefining industry standards.
Please submit your CV along with a concise and impactful portfolio to hr@capitalfm.co.ke.
Experienced Creative Lead sought to spearhead and elevate our brand’s visual storytelling and innovative design initiatives. The ideal candidate will possess a robust portfolio showcasing expertise in graphic design, branding, and multimedia content creation, along with a minimum of five years in a leadership role. Responsibilities include guiding cross-functional teams, overseeing project execution from concept to completion, and ensuring alignment with strategic objectives. Strong communication skills, a keen eye for detail, and proficiency in industry-standard design tools are essential. Collaboration with marketing, product, and executive teams will be integral to driving cohesive, impactful creative solutions.
Qualifications
BA/BSc/HND
Experience Required
4 - 7 years
