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Home โ€บ Jobs โ€บ Nairobi โ€บ Digital Marketing & Content Strategy Lead

Digital Marketing & Content Strategy Lead

Jobs Kenya

Full Time Nairobi
Nairobi
Deadline: 27 August 2026
Posted May 30, 2026

Own and manage a comprehensive content calendar spanning multiple social media platforms, including Instagram and TikTok, ensuring consistent, high-quality content delivery and strategic alignment with brand objectives. Oversee the scheduling, publication, and performance tracking of posts to maximize engagement and reach while maintaining brand voice and visual identity. Collaborate with cross-functional teams to curate diverse content that resonates with target audiences and adapts to platform-specific trends and best practices.

Plan and produce high-quality in-store and product visuals, including photographs, short-form video content for reels, engaging stories, and authentic user-generated content-style videos.

Foster community engagement by actively responding to comments and direct messages, while cultivating authentic relationships with the audience.

We seek to cultivate partnerships with UGC creators and micro-influencers to facilitate brand collaborations, focusing on their strategic onboarding and integration into campaign initiatives.

Monitor and document weekly metrics related to content effectiveness, including audience reach, engagement levels, save rates, and conversion outcomes.

Offer assistance in executing in-store activations and events by providing real-time coverage and capturing high-quality content.

To remain informed about evolving beauty trends, Kenyan social dynamics, and platform algorithm updates.

Qualified applicants are invited to submit their CV via email to Jobs@zarininaturals.com, with the position title included in the subject line.

Qualifications

BA/BSc/HND , Diploma

Experience Required

2 years

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