KEY WORKING PARAMETERS
As the primary Commercial Partner for the Franchise & Bottling System, you will spearhead the integration of Commercial Strategy & Levers into our comprehensive end-to-end processes, plans, and strategies within the Franchise, ultimately delivering joint system value. Serving as the pivotal protagonist within the Commercial System, you will drive transformative strategic commercial thought leadership. Additionally, you will collaborate closely with Marketing to ensure seamless commercial integration into marketing initiatives.
The position revolves around delivering precise outcomes by maintaining unwavering concentration on key objectives while operating within a defined framework of authority and influence. Your contributions will shape the trajectory of projects and initiatives, directly impacting organizational success and strategic direction.
Drive and champion the unified Commercial strategy across the Franchise & Bottling ecosystem, guaranteeing seamless, end-to-end integration from start to finish.
Develop and execute the Commercial Annual Business Plan (ABP) for the franchise in close collaboration with both the Franchise and Bottler teams to design and finalize comprehensive support strategies.
The role involves organizing and managing the Commercial Priorities by Quarter for the Franchise, ensuring alignment with strategic objectives and operational execution.
Propel the franchise with the optimal BBM model by establishing and maintaining a robust pack architecture, adjusting strategies in response to evolving market conditions, and harnessing the capabilities of the “On Demand Hub” to create compelling scenarios and solutions that drive measurable impact.
Serve as the Commercial Thought Leader and Integrator for the Franchise, functioning as the Franchise GM’s primary strategic advisor and operational partner.
Our objective is to identify and onboard highly qualified talent capable of addressing the strategic priorities outlined in the On Demand Hub, which include Affordability, Premium offerings, Channel optimization, RGM X initiatives, RTM strategies, and Digital transformation.
Deliver strategic commercial insights and final approval for all marketing campaigns and success metrics, ensuring seamless integration into marketing plans and processes.
Deliver strategic commercial insights to shape and refine Commercial Strategies—including ABC of Execution, Affordability, and Premium—ensuring alignment with market demands and opportunities.
KEY SUCCESS PARAMETERS
Produce and fulfill the specified outcomes and project requirements as outlined in the scope of work. Manage the completion of assigned tasks to meet established deadlines and quality standards. Ensure all deliverables adhere to client expectations and company guidelines. Coordinate with relevant stakeholders to validate progress and address any discrepancies. Maintain clear documentation of deliverables for review and reporting purposes.
Develop and execute the Commercial Strategy tailored specifically for the ABP market, driving its implementation from inception to completion.
Spearhead the commercial strategy for the franchise or market, ensuring alignment with overarching business objectives and maximizing revenue potential.
Drive commercial priorities forward quarterly while ensuring the optimal allocation of resources to maximize market impact across all stages.
Collaborate effectively with the Franchise team to consistently meet and exceed business and commercial performance targets.
By collaborating with the Affordability, Premium, and RGM X teams, you will address pivotal business challenges and opportunities, driving accelerated growth and strengthening competitive positioning.
Offer commercial insights and endorsement for every marketing campaign and Picture of Success initiative.
As the pivotal Commercial Systems leader, you will spearhead strategic commercial innovation, shaping and executing transformative initiatives that redefine industry standards and drive sustainable growth. Your role demands a forward-thinking mindset, the ability to collaborate with cross-functional teams, and a deep commitment to advancing commercial excellence. By fostering thought leadership and championing data-driven decision-making, you will elevate the organization’s competitive edge and deliver measurable impact across the business landscape.
Work Focus
This position demands deep expertise in systems and business operations, coupled with the capacity to collaborate effectively and forge strategic partnerships to achieve exceptional market outcomes. Exceptional leadership qualities and strong influencing abilities are essential to drive positive change across Operations, Customers, and Bottlers.
This position demands a robust blend of analytical and strategic acumen, coupled with deep consumer and commercial insights, and a proactive, hands-on approach to execution.
The position will collaborate extensively in an integrated, cross-functional manner with senior leadership and operational teams within the Customer & Commercial Leadership units, as well as with external stakeholders, including customers and bottling partners.
Skilled in fostering cross-functional collaboration and aligning systems seamlessly, with a strong emphasis on leading execution alignment and driving collaboration to ensure General Managers fully embrace OU strategies.
We prioritize strong communication skills as a key requirement for this role. Candidates must demonstrate the ability to convey information clearly and effectively, both verbally and in writing. This position involves frequent collaboration with team members, stakeholders, and clients, requiring exceptional interpersonal abilities. The ideal candidate will exhibit active listening, articulate presentation skills, and the capacity to adapt communication styles to diverse audiences. Additionally, proficiency in professional correspondence, including emails, reports, and presentations, is essential for success in this position.
Establish and maintain high-level interactions with internal stakeholders as well as critical customers and bottling partners to ensure alignment and foster collaborative relationships.
Our position serves as a liaison between Customer & Commercial Leadership and Franchise Leadership across multiple organizational levels.
The role involves facilitating communication to align Franchise Leadership with Commercial and Customer Leadership strategies and capabilities, ensuring implementation aligns with strategic objectives. Additionally, it encompasses providing direction and establishing priorities for the Franchise & Bottling System, along with performance management in collaboration with Bottler senior leaders.
Dynamic professionals will cultivate and nurture high-level relationships with C-suite executives, strategic advisors, and other pivotal stakeholders to accelerate the execution of critical business development projects and secure market-driven successes.
Experience
A minimum of 10 to 12 years of progressive leadership experience within the Commercial domain is required, with a proven track record in areas such as Commercial and Channel Strategy, Revenue Growth Management, Segmentation, Route-to-Market optimization, and Negotiation.
Demonstrates a consistent ability to deliver outstanding results with precision and efficiency.
Strategic and analytical expertise is demonstrated, complemented by exceptional interpersonal, communication, and influencing capabilities.
Candidates with prior experience in Bottling Systems, franchise operations, or Commercial sectors are highly preferred.
To submit your application, please utilize the designated method of application outlined below.
To submit your application, kindly utilize the link(s) provided below and apply directly on the company’s official website.
Qualifications
BA/BSc/HND
Experience Required
10 - 12 years
