KEY WORKING PARAMETERS
As the principal Commercial Partner for the Franchise & Bottling System, you will spearhead the alignment of the Commercial Strategy and its key levers with our end-to-end processes, strategic plans, and initiatives to drive collective system value across the Franchise. In this pivotal role, you will serve as the driving force behind transformative commercial strategy, championing innovative leadership and collaboration. You will also collaborate closely with the Marketing team to ensure seamless integration of commercial priorities into marketing strategies and execution.
Responsibilities encompass maintaining unwavering attention to detail while overseeing project execution from inception to completion. Scope involves collaborating with cross-functional teams to ensure alignment with organizational objectives and client expectations. Impact is measured through the delivery of high-quality results that drive efficiency, innovation, and measurable business growth.
Drive and champion the integrated Commercial agenda within the Franchise & Bottling system, ensuring seamless end-to-end integration.
Develop and enhance the Commercial Annual Business Plan (ABP) for the franchise by collaborating closely with both the Franchise and Bottler teams to create comprehensive support strategies.
Maximize alignment of Commercial Priorities with the Franchise’s Quarterly Strategic Objectives, ensuring focused execution of key initiatives and measurable outcomes.
Deliver the optimal BBM model tailored to the franchise, establishing a robust pack architecture while adapting to evolving market conditions, and utilizing the “On Demand Hub” to create impactful scenarios and solutions.
Serve as the Commercial Thought Leader and Integrator for the Franchise, functioning as the primary strategic advisor to the Franchise General Manager.
Our task involves sourcing and engaging qualified candidates to fulfill the critical objectives outlined in the “On Demand Hub,” which include enhancing Affordability, Premium offerings, Channel strategies, RGM X initiatives, RTM operations, and Digital transformation.
Provide commercial input and approval for all marketing campaigns, as well as the Picture of Success, while ensuring seamless integration into marketing plans and processes.
Offer strategic commercial guidance across all Commercial Strategies—ABC of Execution, Affordability, and Premium—to validate that plans and approaches align with current market conditions.
KEY SUCCESS PARAMETERS
Deliverables
Develop and execute the Commercial Strategy specifically for the ABP market.
With your leadership, spearhead the commercial agenda across the franchise and market landscape.
Drive quarterly commercial priorities forward while ensuring the necessary resources are allocated to maximize end-to-end market impact.
Collaborate effectively with the Franchise team to meet and exceed established business and commercial performance targets.
Harness the combined expertise of the Affordability, Premium, and RGM X Teams to address critical business challenges and capitalize on emerging opportunities, thereby driving accelerated business growth and enhancing competitive positioning.
Deliver commercial validation and final approval for all marketing campaigns and the Picture of Success framework.
As the central Commercial System leader and collaborative partner, you will spearhead transformative strategic commercial thought leadership initiatives.
Work Focus
This position demands exceptional system proficiency and business expertise—paired with the capacity to collaborate effectively and forge strategic partnerships to achieve outstanding marketplace outcomes. Exceptional leadership capabilities and strong influencing skills are essential to drive positive impact across Operations, Customers, and Bottlers.
The position demands a robust blend of analytical and strategic acumen, coupled with deep consumer and commercial insights, and a proactive, hands-on approach.
This position will operate collaboratively within an integrated network alongside Senior Leaders and field Operators in the Customer & Commercial Leadership team, as well as with Customers and Bottling Partners.
Possesses the capability to foster cross-functional support and system alignment, primarily by leading and facilitating seamless execution alignment and collaboration to ensure complete ownership of OU strategies by General Managers.
We prioritize clear, concise, and impactful communication in all interactions, ensuring alignment with stakeholders through tailored messaging. Strong written and verbal skills are essential to convey complex ideas effectively, while active listening fosters collaboration and understanding. Attention to detail and adaptability enable us to tailor communication styles to diverse audiences and contexts.
At senior levels, cultivate robust relationships with internal stakeholders, key customers, and bottling partners through clear and effective communication.
Internal: The position facilitates communication and collaboration between Customer & Commercial Leadership and Franchise Leadership across different organizational levels.
The role involves facilitating communication to assist Franchise Leadership in aligning Commercial and Customer Leadership strategies and capabilities with their implementation, while also supporting the Franchise and Bottling System in establishing strategic direction, priorities, and performance metrics in collaboration with Bottler senior leaders.
Engaging with senior executives of major clients, trusted advisors, and other critical stakeholders to advance and execute pivotal business development strategies within the market.
Seeking an individual with a proven track record in the relevant field, demonstrating at least three years of hands-on experience in similar roles. The ideal candidate will possess a strong background in [specific industry/field, if applicable], along with proficiency in [specific tools, software, or methodologies]. Additionally, familiarity with [relevant processes, regulations, or standards] is essential to ensure seamless integration and high performance in the position.
With a proven track record spanning 10-12+ years in leadership roles within the Commercial domain, you possess exceptional expertise in Commercial and Channel Strategy, Revenue Growth Management, Segmentation, Route-to-Market strategies, and Negotiation. Your background reflects a strong ability to drive strategic initiatives and deliver measurable results in dynamic commercial environments.
Demonstrated ability to consistently deliver exceptional results with precision and efficiency.
Demonstrated expertise in strategic and analytical thinking, complemented by exceptional interpersonal, communication, and influence capabilities.
Candidates with prior experience in Bottling Systems, franchises, or commercial operations are highly desirable.
go to method of application
To initiate the application process, kindly utilize the provided link(s) to submit your application directly on the company’s official website.
Qualifications
BA/BSc/HND
Experience Required
10 - 12 years
