Reporting To:
Overseeing the strategic direction and daily functions of business operations, this role involves leading cross-functional teams to drive efficiency, innovation, and growth. Key responsibilities include optimizing processes, managing budgets, and ensuring seamless collaboration across departments to meet organizational objectives. The ideal candidate will possess strong leadership skills, a track record of operational excellence, and proficiency in data-driven decision-making. A bachelor’s degree in business administration, finance, or a related field is required, along with at least 10 years of progressive experience in operations management or a similar leadership role. Exceptional communication and problem-solving abilities are essential to navigate complex challenges and foster a high-performing culture.
Job Purpose:
The Solutions Marketing Assistant plays a key role in designing and implementing marketing strategies tailored to Excel on Limited’s service offerings. By executing these initiatives, the position aims to enhance brand visibility, cultivate qualified leads, assist the sales team, and solidify Excel on’s reputation as a premier provider of professional solutions. While a formal qualification in human resources is not mandatory, it provides valuable insight into client requirements for HR-related services.
Oversee and implement core operational tasks, ensuring alignment with organizational objectives and industry standards. Manage and optimize workflow processes to enhance productivity and efficiency. Lead cross-functional teams to achieve departmental and company-wide goals. Develop and enforce policies and procedures to maintain compliance and operational integrity. Monitor performance metrics and implement corrective actions as needed to meet or exceed established targets. Collaborate with senior leadership to formulate strategic initiatives that drive growth and innovation. Serve as a liaison between departments to facilitate seamless communication and coordination. Identify opportunities for process improvements and cost savings while maintaining high-quality standards. Ensure all activities comply with relevant laws, regulations, and ethical guidelines. Provide mentorship and guidance to team members to foster professional development and engagement.
Develop and execute comprehensive marketing strategies and meticulous planning initiatives to drive brand growth and achieve organizational objectives. Analyze market trends, consumer behavior, and competitive landscapes to identify opportunities and inform strategic decisions. Collaborate with cross-functional teams to align marketing efforts with business goals, ensuring cohesive and impactful campaigns. Oversee the development of marketing plans, including budget allocation, timeline management, and performance metrics to measure success. Utilize data-driven insights to refine strategies, optimize ROI, and enhance customer engagement across multiple channels. Stay abreast of industry best practices and emerging technologies to maintain a competitive edge in dynamic market environments.
Formulate and execute comprehensive marketing strategies encompassing all Excel on services.
Develop strategic initiatives to pinpoint key demographic segments and design tailored promotional efforts aligned with distinct service offerings.
Develop and implement strategic initiatives aimed at elevating brand recognition, cultivating a steady pipeline of qualified leads, and fostering long-term client relationships.
Crafting engaging content and refining messaging strategies are central to this role, requiring the development of compelling narratives and clear, impactful communication to resonate with target audiences.
Develop engaging brochures, compelling case studies, targeted email campaigns, dynamic social media content, and influential thought-leadership materials to effectively communicate key messages and drive audience engagement.
Craft clear and accessible client-facing communications by translating intricate services into straightforward, understandable language.
We are seeking a skilled Digital Marketing professional to develop and execute innovative online strategies that enhance brand visibility and drive customer engagement. The ideal candidate will have a proven track record of managing successful digital campaigns across multiple platforms, including SEO, social media, email marketing, and paid advertising. Proficiency in analytics tools such as Google Analytics and a deep understanding of KPIs are essential, along with the ability to analyze data to optimize performance. Strong project management skills and experience with marketing automation platforms are highly desirable. The role requires a creative mindset, excellent communication abilities, and a collaborative approach to working with cross-functional teams. Responsibilities include planning and overseeing digital initiatives, managing budgets, and staying current with industry trends to ensure competitive advantage.
Oversee the development, optimization, and execution of website content, search engine optimization (SEO) strategies, and social media initiatives.
Track digital campaign performance metrics and refine strategies to enhance audience interaction and achieve optimal outcomes.
The position requires providing comprehensive assistance to the sales team by addressing inquiries, processing orders, and resolving customer issues promptly and efficiently. Key responsibilities include maintaining accurate records, coordinating with internal departments to ensure order fulfillment, and generating reports to track sales performance. The ideal candidate must possess strong communication and organizational skills, proficiency in CRM software, and the ability to work under tight deadlines while maintaining a high level of attention to detail. Previous experience in a sales support or administrative role is preferred.
Craft compelling proposals, service presentations, and marketing materials tailored for client pitches.
Work collaboratively with the sales team to transform leads into customers and promote additional services through strategic cross-selling efforts.
Market Research & Analytics
We are looking for a highly analytical professional to join our team, responsible for collecting, interpreting, and transforming data into actionable insights that drive strategic decision-making. This role involves conducting comprehensive market research, analyzing industry trends, and assessing consumer behavior to identify opportunities and mitigate risks. You will utilize advanced statistical tools, data visualization platforms, and research methodologies to produce reports that inform product development, marketing strategies, and business expansion initiatives. Collaboration with cross-functional teams, including marketing, sales, and product development, is essential to align insights with organizational goals. The ideal candidate will possess strong quantitative skills, proficiency in data analysis software (e.g., SPSS, SAS, or Tableau), and a keen ability to communicate complex findings in clear, concise terms to stakeholders at all levels. A background in market research, statistics, economics, or a related field, along with prior experience in a data-driven role, is required.
Monitor evolving industry trends, assess competitor actions, and evaluate client feedback to inform strategic decisions.
Analyze campaign performance to extract actionable insights, identify opportunities for enhancement, and propose strategic adjustments to optimize outcomes.
We are seeking a seasoned professional to oversee branding initiatives and the creation of collateral materials. The ideal candidate will possess a keen eye for design, a deep understanding of brand identity, and the ability to translate abstract concepts into compelling visual narratives. Key responsibilities include developing and maintaining brand guidelines, designing logos, crafting marketing materials, and ensuring consistency across all touchpoints. Proficiency in industry-standard design software, such as Adobe Creative Suite, is essential, along with a strong portfolio demonstrating expertise in branding and collateral development. Strong communication skills and the capacity to collaborate with cross-functional teams are also required to align projects with broader business objectives.
Guarantee cohesive branding and polished presentation across every marketing asset to maintain a unified corporate identity.
Oversee the allocation and management of design assets for graphics, videos, and presentations to ensure timely and effective delivery.
To be considered for this role, we seek candidates with a degree in a relevant field and at least three years of professional experience in a comparable position. The ideal applicant will possess strong analytical skills, exceptional attention to detail, and the ability to work effectively in a fast-paced environment. Prior experience with project management, data analysis, or related software tools is highly desirable. Additionally, excellent communication and teamwork abilities are essential for collaborating across departments and stakeholders.
A diploma in Marketing is an essential requirement for this position.
A background in Human Resource Management is advantageous, whether through a Diploma, Certificate, Degree, or professional training.
Proficiency in B2B marketing or within professional services marketing is beneficial.
Exceptional proficiency in written and verbal communication, along with polished presentation abilities, is required.
Proven expertise in digital marketing, content development, and social media oversight is required.
Demonstrated capacity to work autonomously, oversee multiple projects simultaneously, and evaluate performance metrics effectively.
Demonstrated proficiency in a range of technical and interpersonal skills, along with the ability to apply relevant competencies effectively in professional settings. Strong analytical capabilities coupled with adaptability to evolving work demands. Excellent communication skills, both written and verbal, ensuring clarity in conveying complex information. Collaborative mindset with a proven track record of working effectively in team environments. Proven ability to manage multiple priorities while maintaining attention to detail and delivering high-quality results.
Proven ability to communicate effectively and craft compelling narratives.
Skilled in efficiently organizing tasks and overseeing projects from inception to completion.
Possesses strong analytical capabilities and demonstrates expertise in evaluating campaign performance metrics.
Proficiency in fundamental design tools such as Canva or PowerPoint, along with the capability to oversee freelance designers, is required.
You should be adept at interpreting clients’ needs—particularly within HR-related services—and converting those insights into persuasive marketing communications.
Tools & Platforms:
Proficient in customer relationship management platforms such as HubSpot and Zoho, as well as Excel-based tracking systems.
Craft and execute email marketing campaigns using platforms such as Mailchimp and Breve, ensuring strategic audience segmentation and personalized content delivery to maximize engagement and conversion rates. Develop and maintain automated email workflows, including welcome series, promotional drips, and re-engagement sequences, while monitoring performance metrics such as open rates, click-through rates, and unsubscribe trends to refine strategies and improve ROI. Collaborate closely with design teams to create visually compelling email templates and with content teams to align messaging with brand voice and campaign objectives. Conduct A/B testing on subject lines, send times, and content variations to identify high-performing elements and optimize future sends. Additionally, manage subscriber lists, handle list hygiene (e.g., removing inactive contacts), and ensure compliance with email marketing regulations like CAN-SPAM and GDPR.
Proficient in utilizing Buffer and Hootsuite platforms to curate, schedule, and oversee social media content across diverse channels, ensuring consistent brand messaging and optimal engagement.
Website & Analytics (Google Analytics, SEO tools)
As part of this role, you will leverage advanced website analytics and SEO tools—including Google Analytics and other specialized platforms—to track, analyze, and optimize digital performance. Your responsibilities will involve monitoring key metrics, identifying trends, and providing actionable insights to enhance user engagement, conversion rates, and overall online visibility. Proficiency in these tools is essential for measuring campaign effectiveness, diagnosing technical issues, and supporting data-driven decision-making across marketing initiatives.
Create visual presentations and graphics using tools such as Canva and PowerPoint.
Duties include fostering seamless communication and teamwork across departments, with a focus on delivering clear, concise reports to stakeholders. Collaboration with cross-functional teams is essential to align on objectives and ensure cohesive project execution. Strong interpersonal skills are required to bridge gaps between different groups and maintain productive working relationships.
The position reports directly to the Head of Business Operations.
Collaborates across Sales, Operations, and other departmental teams to ensure campaigns are strategically aligned with overarching business objectives.
Compensation is structured to reflect the candidate’s qualifications, experience, and market benchmarks, ensuring a competitive and equitable salary package. The role offers a base salary complemented by performance-based incentives, along with comprehensive benefits such as health insurance, retirement contributions, paid time off, and professional development opportunities. Additional perks may include flexible scheduling, remote work options, or bonuses tied to organizational or individual achievements. The compensation framework is designed to align with industry standards while supporting long-term employee satisfaction and retention.
Compensation will be determined commensurate with qualifications and experience, supplemented by performance-based incentives linked to lead generation and campaign outcomes.
Prospective applicants who meet the qualifications are encouraged to submit their CVs by emailing recruitment@excelon.co.ke, with the job title included in the subject line.
Qualifications
BA/BSc/HND , Diploma
Experience Required
1 - 3 years
