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Home Jobs Nairobi Public Relations Senior Account Manager

Public Relations Senior Account Manager

HCS Affiliates Group  · Consulting

Full Time Nairobi
Nairobi
Deadline: 27 May 2026
Posted May 22, 2026

About the Role

Our client, a premier communications and strategic advisory firm, is actively seeking an accomplished and visionary Senior PR Account Manager to oversee and expand pivotal client accounts through compelling communication strategies, robust media relations, and cohesive PR initiatives.

The successful applicant will have a proven track record in strategic communications, having worked within either an agency or corporate setting, and will showcase a capacity to generate tangible business and reputational benefits for clients. This position demands an individual with sharp strategic insight, outstanding storytelling skills, the confidence to serve as a trusted client advisor, and the ability to lead collaboratively—all while demonstrating expertise in media relations, reputation management, thought leadership, and integrated communications strategies.

Oversee and execute a comprehensive range of critical duties, including the development and implementation of strategic initiatives, management of cross-functional projects, and maintenance of high-performance standards within the team. Ensure alignment of all activities with organizational objectives while fostering a collaborative and results-driven environment. Collaborate closely with leadership to identify opportunities for growth, optimize operational efficiencies, and drive sustainable business outcomes. Monitor progress through established KPIs, provide actionable insights, and recommend data-driven solutions to enhance performance and profitability. Additionally, oversee budget adherence, resource allocation, and risk mitigation strategies to safeguard organizational assets and maintain fiscal responsibility.

We seek a seasoned professional to oversee strategic communications initiatives and cultivate robust client relationships. The ideal candidate will leverage exceptional interpersonal and organizational skills to develop and execute tailored communication strategies that elevate brand visibility and client satisfaction. Responsibilities include crafting compelling messaging, managing stakeholder engagements, and ensuring alignment between client objectives and organizational goals. A proven track record in client management, along with strong written and verbal communication abilities, is essential. Additionally, proficiency in digital communication tools and a keen understanding of market trends are required to drive impactful outcomes.

With a focus on excellence, oversee and coordinate the strategic direction of diverse client portfolios while maintaining rigorous standards in all communication initiatives. Ensure the consistent delivery of impactful, high-quality solutions tailored to each client’s unique objectives and needs.

Develop impactful PR and communication strategies that effectively align with and execute client briefs to drive tangible results.

Offer expert guidance on brand positioning strategies, cultivating stakeholder relationships, managing corporate reputation, and advancing thought leadership programs.

Craft and deliver strategic proposals, campaign concepts, and communication plans that are fully tailored to meet each client’s specific objectives.

Cultivate and sustain high-level connections with key senior stakeholders within client organizations.

Analyze client portfolios to uncover avenues for expanding accounts, introducing value-added services, and fostering enduring customer relationships.

Media Relations & Storytelling

Craft compelling narratives and cultivate strong relationships with the media to amplify brand visibility and reputation. Develop and pitch stories that resonate with journalists, influencers, and stakeholders while ensuring consistent messaging across all platforms. Monitor media trends, track coverage, and analyze sentiment to refine strategies and enhance engagement. Collaborate with cross-functional teams to integrate storytelling into campaigns, ensuring alignment with organizational goals and brand identity.

Develop and nurture meaningful connections with journalists, editors, media outlets, influencers, and digital platforms to enhance collaboration and expand reach.

Craft engaging press materials, opinion pieces, executive profiles, and thought leadership content to effectively communicate key messages and enhance brand reputation.

Engage proactively with media outlets to secure prominent coverage in both traditional and digital formats, delivering measurable impact.

Responsible for directing and managing media briefings, interviews, press conferences, and related media events.

Track and analyze evolving media trends and emerging narratives pertinent to the industries served by our clients.

Campaign Development & Execution

Devising and implementing strategic marketing initiatives from conception to completion, including target audience research, message crafting, channel selection, and performance tracking. Collaborating with cross-functional teams—such as creative, analytics, and sales—to align campaigns with business objectives and brand guidelines. Overseeing timelines, budgets, and resource allocation to ensure efficient execution. Analyzing campaign data to measure ROI, optimize future efforts, and inform data-driven decision-making. Developing and maintaining project documentation, including briefs, schedules, and reports.

Spearhead the strategic development and implementation of cohesive communication campaigns spanning public relations, digital media, social media, and event management initiatives.

Coordinate and oversee campaign schedules, stakeholder interactions, and key deliverables to guarantee smooth and efficient implementation.

Partner with creative, digital, and content teams to develop and execute cutting-edge communication strategies that drive engagement and innovation.

Lead digital PR efforts by fostering influencer partnerships, overseeing online reputation strategies, and crafting compelling digital narratives to enhance brand visibility and credibility.

Skilled professionals in crisis and reputation management are tasked with safeguarding an organization’s public image and mitigating risks during high-stakes situations. They develop strategic responses to negative publicity, oversee communications with stakeholders, and implement measures to restore trust and credibility. These experts analyze potential threats, craft tailored messaging, and coordinate with leadership to ensure consistency in public statements. Additionally, they monitor media coverage, social platforms, and industry trends to identify emerging issues before they escalate, while providing expert guidance to minimize reputational damage and uphold brand integrity.

Provide guidance to clients on navigating reputational risks and handling crisis communication scenarios effectively.

Craft crisis response strategies, essential messaging documents, holding statements, and media responses to ensure consistent and effective communication during critical situations.

Track public opinion with vigilance and promptly detect any emerging threats to organizational reputation.

Seasoned professionals adept at guiding teams and driving organizational success through effective leadership and cohesive team management are sought. Candidates must demonstrate a proven track record of leading cross-functional teams, fostering collaboration, and inspiring high performance among team members. Responsibilities include strategically aligning team objectives with company goals, mentoring emerging leaders, and cultivating an inclusive, results-driven culture. Proficiency in conflict resolution, talent development, and performance optimization is essential. Ideal candidates will exhibit strong communication skills, emotional intelligence, and the ability to adapt leadership styles to meet evolving business demands.

Guide, coach, and grow junior members of the account team through leadership and mentorship initiatives.

Ensure meticulous quality control and supervision over client deliverables and all associated communication materials.

Develop and nurture a team environment characterized by collaboration, innovation, and exceptional performance.

Responsibilities include compiling, analyzing, and interpreting complex data sets to generate actionable insights, while ensuring accuracy and relevance of reports. Develops and maintains dashboards, visualizations, and other analytical tools to support decision-making processes across departments. Collaborates with cross-functional teams to identify key performance indicators and trends, providing strategic recommendations based on findings. Maintains data integrity and security, adhering to compliance standards and best practices.

Requirements include proficiency in data visualization tools (e.g., Tableau, Power BI), strong analytical and problem-solving skills, and experience with SQL and Excel. A bachelor’s degree in a quantitative field (e.g., Statistics, Economics, Business Analytics) or equivalent work experience is preferred. Familiarity with statistical analysis software and data warehousing solutions is a plus. Excellent communication skills are essential to convey insights effectively to stakeholders at all levels.

Evaluate campaign effectiveness by leveraging media monitoring and analytics tools to assess performance metrics and outcomes.

Craft comprehensive client reports that effectively showcase campaign performance, audience interaction metrics, and data-driven strategic recommendations.

Analyze insights and performance metrics to refine and enhance upcoming communication strategies.

Seeking a candidate with a Bachelor’s degree in Computer Science, Engineering, or a related field, complemented by a minimum of three years of professional experience in software development. Proficiency in programming languages such as Java, Python, or C++ is essential, along with expertise in database management and system architecture. Strong problem-solving abilities, excellent communication skills, and a proven track record of delivering high-quality software solutions are required. Experience with agile methodologies and familiarity with cloud services like AWS or Azure are highly desirable.

A bachelor’s degree in Public Relations, Communications, Journalism, Marketing, or a closely aligned discipline is required.

A master’s degree or professional certification in communications or public relations is highly beneficial.

With a minimum of seven to ten years of hands-on experience in strategic communications, public relations, or corporate communications, preferably within an agency or corporate setting.

Proven track record in overseeing key accounts and coordinating cohesive communication strategies.

Established a robust network of media professionals and demonstrated a track record of excellence in media engagement.

Highly desirable is expertise in crisis communication and reputation management.

Proficient in various programming languages such as Python, Java, or C++, along with strong problem-solving abilities and analytical thinking. Excellent communication skills, both written and verbal, to effectively collaborate with cross-functional teams. Demonstrated expertise in data analysis, project management, and strategic planning to drive organizational success. Adept at utilizing industry-standard tools and methodologies to optimize workflows and enhance productivity. Capable of leading initiatives, managing stakeholders, and delivering results within tight deadlines.

Strategic communication planning involves developing comprehensive frameworks to align messaging with organizational goals, ensuring consistency across all channels and stakeholders. This process requires analyzing target audiences, defining key messages, and selecting appropriate communication channels to maximize impact. Responsibilities include coordinating with cross-functional teams, managing timelines and budgets, and measuring the effectiveness of communication strategies through data-driven insights. Candidates should possess strong analytical skills, expertise in digital and traditional media, and the ability to craft compelling narratives tailored to diverse audiences. Proficiency in project management tools and a deep understanding of brand positioning are essential for success in this role.

We seek a skilled professional with a keen ability to craft compelling narratives and produce high-quality content. The ideal candidate will demonstrate expertise in developing engaging stories and creating content that resonates with diverse audiences, ensuring clarity, creativity, and impact. Strong writing skills, a deep understanding of storytelling techniques, and the capacity to adapt content for various platforms are essential. Additionally, the role requires the ability to collaborate effectively with cross-functional teams to align content with strategic goals and brand messaging.

Exceptional proficiency in cultivating and maintaining media relationships, alongside extensive networking skills, is essential.

We seek professionals with strong client advisory acumen and the ability to effectively manage stakeholder relationships. This role demands exceptional interpersonal skills to build and maintain productive partnerships with clients and key stakeholders. You will be responsible for understanding client needs, providing strategic guidance, and ensuring alignment between our services and their objectives. The ideal candidate will demonstrate proficiency in clear communication, problem-solving, and the capacity to navigate complex business dynamics with confidence and professionalism.

Digital PR professionals with a strong command of integrated communications strategies offer a multifaceted skill set to effectively manage brand reputation, cultivate media relationships, and craft cohesive messaging across diverse channels. They excel in leveraging digital platforms, traditional media outlets, and cross-functional collaboration to amplify brand visibility, engage target audiences, and drive meaningful interactions. These experts possess a deep understanding of the evolving media landscape, ensuring consistent and impactful communication in alignment with organizational goals. Their responsibilities encompass strategic planning, crisis management, stakeholder engagement, and performance analysis to optimize outreach efforts and maintain a positive public perception.

Leadership and team management capabilities

Exceptional proficiency in crafting compelling presentations and proposals is required. Strong aptitude for articulating ideas clearly, engaging audiences, and delivering persuasive content is essential. The ability to structure information logically, highlight key insights, and tailor messaging to diverse stakeholders is critical. Experience in designing visually appealing materials and adapting communication styles to suit different contexts is highly valued.

Demonstrated proficiency in organizing tasks, coordinating projects, and ensuring timely completion through structured planning and execution.

Analytical skills combined with the ability to derive meaningful insights from data are essential for this role.

Thrives effectively in dynamic, high-pressure settings with a proactive and adaptable approach. Demonstrates resilience and efficiency when managing multiple priorities and tight deadlines. Excels in situations requiring quick decision-making and continuous performance under pressure.

Personal Attributes

Highly skilled and commercially astute professionals sought, with a keen understanding of market dynamics and business priorities. The ideal candidate will demonstrate a strong commercial mindset, ensuring decisions align with organizational goals and drive sustainable growth.

Creative, proactive, and solutions-focused professionals are sought to drive innovation and address challenges with initiative. These individuals excel in dynamic environments, demonstrating the ability to anticipate opportunities and deliver effective resolutions. Ideal candidates exhibit a forward-thinking mindset, coupled with a strong commitment to achieving measurable results.

Confidently delivers presentations and articulates ideas with clarity and professionalism.

Detail-oriented with an unwavering commitment to excellence and meticulous attention to detail.

Your role requires exceptional interpersonal abilities and a proven track record in stakeholder management.

Demonstrates strong organizational skills to handle a diverse portfolio of projects while meeting strict deadlines efficiently.

Qualifications

BA/BSc/HND , MBA/MSc/MA , Professional Certificate

Experience Required

7 - 10 years

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