Job Summary
The Marketing Manager will spearhead Quantum’s marketing strategy and its implementation across all countries, routes, services, and member segments. This position will enhance brand awareness, generate leads, foster member engagement and retention, reactivate dormant audiences, provide sales support, and strengthen market positioning.
This position seeks a commercially oriented and results-driven leader capable of converting Quantum’s strategic objectives into compelling campaigns, impactful content, targeted marketing initiatives, member engagement programs, and quantifiable growth results.
Oversee a range of essential duties encompassing project management, team leadership, and cross-functional collaboration to drive organizational success. Develop and implement strategic initiatives aligned with company objectives, ensuring efficient resource allocation and timely project delivery. Monitor performance metrics, identify areas for improvement, and implement corrective actions to enhance productivity and operational efficiency. Lead and mentor team members, fostering a culture of accountability, innovation, and continuous growth. Collaborate with senior management to align departmental goals with broader business strategies, ensuring seamless integration and execution.
We are seeking a dynamic Marketing Strategy & Growth professional to develop and execute innovative initiatives that drive brand awareness and revenue expansion. The ideal candidate will possess a proven track record of designing data-driven marketing campaigns, optimizing customer acquisition strategies, and leveraging digital channels to maximize engagement. Responsibilities include analyzing market trends, collaborating with cross-functional teams to align messaging, and measuring campaign performance to refine future strategies. Requirements include a bachelor’s degree in marketing, business, or a related discipline, at least five years of experience in marketing, strong analytical skills, proficiency in marketing automation tools, and exceptional communication abilities.
Formulate and execute Aquantuo’s comprehensive marketing strategy spanning all operational markets.
Align marketing initiatives to drive revenue growth, expand market reach, expand customer retention, and enhance brand positioning.
Evaluate and prioritize high-potential routes, services, and member segments to design targeted campaign strategies.
Facilitate alignment between marketing initiatives and sales objectives, member acquisition, and overarching company strategy.
Responsible for establishing and enhancing brand positioning while increasing overall visibility, this role ensures the organization’s identity resonates with target audiences and stands out in competitive markets. Duties include developing and executing strategic initiatives to strengthen brand equity, crafting compelling messaging and narratives, and leveraging multiple channels to amplify reach and recognition. Collaboration with cross-functional teams is essential to align brand strategies with business objectives, ensuring consistency across all touchpoints. The ideal candidate will possess a keen understanding of market trends, consumer insights, and competitive landscapes, along with strong analytical skills to measure performance and optimize brand impact.
Elevate Aquantuo’s reputation as a dependable, technology-driven ally in cross-border logistics and commerce.
Maintain uniformity in messaging, tone, voice, and visual identity across every market and communication channel.
Maintain and enhance the company’s standing by delivering clear, precise, and forward-thinking communications.
Deliver marketing initiatives that consistently uphold the brand promise—Fast, Simple, and Borderless—across all channels and campaigns.
Develops and executes strategic campaign plans to achieve organizational objectives, ensuring alignment with overall marketing goals. Oversees the entire campaign lifecycle, from initial concept and target audience identification to creative development, media planning, and performance tracking. Collaborates with cross-functional teams—including creative, digital, and sales—to deliver cohesive, data-driven campaigns that maximize engagement and ROI. Analyzes market trends, consumer insights, and competitive benchmarks to refine messaging and optimize channel selection. Monitors campaign performance through KPIs, adjusting tactics as needed to enhance effectiveness and efficiency. Manages budgets, timelines, and resources to ensure seamless execution while maintaining brand consistency and compliance with regulatory standards.
Develop and manage campaigns across all of Aquantuo’s routes, services, and markets to ensure strategic alignment and execution excellence.
Drive initiatives across E-commerce, third-party logistics (3PL), intra-African logistics, warehousing solutions, shipping operations, customs facilitation, last-mile delivery, and supplementary value-added services.
Design strategic campaign calendars that encompass route promotions, seasonal initiatives, webinars, retention efforts, reactivation programs, and member education opportunities.
Facilitate the timely execution of campaigns while ensuring alignment with strategic business objectives and evaluating their effectiveness through measurement of impact.
We are seeking a skilled professional to oversee the creation and distribution of digital content and manage communications strategies. The ideal candidate will develop engaging multimedia content, including videos, graphics, and written materials, tailored to various platforms. They will also monitor and analyze content performance, ensuring alignment with brand guidelines and business objectives. Responsibilities include collaborating with cross-functional teams to produce high-quality materials, maintaining consistency across channels, and optimizing content for maximum reach and engagement. Strong project management skills, creativity, and proficiency in digital tools are essential, along with excellent written and verbal communication abilities. A background in marketing, communications, or a related field is preferred.
Responsible for managing and coordinating content across a diverse range of digital platforms, including social media channels, the company website, email communications, WhatsApp updates, blogs, webinars, newsletters, and digital marketing campaigns.
Deliver content that is lucid, precise, tailored to members, and aligned with commercial objectives.
Develop and oversee educational materials pertaining to shipping procedures, customs regulations, necessary documentation, shipment timelines, cost structures, delivery logistics, and available service offerings.
Maintain clear and consistent communication regarding route updates, shipping schedules, policies, and service announcements.
Spearhead the development and execution of strategic lead generation initiatives while empowering the sales team with the tools, resources, and insights necessary to maximize conversion potential and drive revenue growth.
Collaborate effectively with Sales and Country Leads to cultivate qualified leads and facilitate successful conversions.
Develop compelling marketing collateral designed to empower sales teams in articulating Aquantuo’s offerings, strategic methodologies, unique value proposition, and marketplace differentiation.
Facilitate initiatives designed to engage small and medium-sized enterprises, merchants, importers, exporters, diaspora communities, corporate clients, and key accounts.
Monitor and analyze the impact of marketing initiatives on inquiries, lead generation, reactivation efforts, and sales support activities.
Dedicated to fostering lasting connections, enhancing participant involvement, and reviving inactive members, this role focuses on cultivating strong relationships and ensuring sustained participation. Responsibilities include developing and implementing strategies to boost engagement, reducing churn rates, and re-engaging lapsed audiences through targeted outreach and personalized communication. The ideal candidate will excel in analyzing member data, identifying trends, and crafting innovative retention initiatives to strengthen long-term loyalty. Strong interpersonal skills, a data-driven mindset, and experience in membership programs are essential for driving measurable improvements in participation and satisfaction.
Design and implement strategic initiatives aimed at enhancing member engagement, retention, and reactivation rates.
Collaborate closely with internal departments and Country teams to recognize recurring member concerns and communication gaps.
Ensure service recovery messaging is implemented effectively when service failures or other member concerns occur.
Leverage member insights and engagement patterns to enhance marketing initiatives, educational offerings, and communication strategies.
Conducting comprehensive market research and gathering competitive intelligence are essential responsibilities within this role. The position requires diligent analysis of industry trends, customer behavior, and market dynamics to inform strategic decision-making. Additionally, the individual must track competitors’ activities, assess their strengths and weaknesses, and identify market opportunities or threats. Strong analytical skills, proficiency in data interpretation, and the ability to synthesize complex information into actionable insights are critical for success in this position.
Analyze competitor pricing strategies, service route structures, promotional initiatives, commitments to service quality, and overall market positioning.
Conduct regular assessments of competitors within essential markets.
Leverage market insights to enhance Aquantuo’s campaign performance, strengthen sales support initiatives, and refine strategic positioning.
Analyze emerging trends and potential opportunities within the logistics, e-commerce, trade, and African consumer markets.
We are seeking a skilled professional to oversee reporting and analytics functions, ensuring accurate and timely delivery of data-driven insights. The ideal candidate will possess strong analytical skills, proficiency in data visualization tools, and experience with business intelligence platforms. Responsibilities include generating detailed reports, analyzing performance metrics, identifying trends, and providing actionable recommendations to stakeholders. Additionally, the role requires the ability to interpret complex data sets, maintain data integrity, and collaborate with cross-functional teams to support strategic decision-making. Familiarity with SQL, Excel, and reporting software is essential, along with a keen attention to detail and a commitment to delivering high-quality analytical solutions.
Establish and monitor key performance indicators for marketing initiatives across all regions.
Monitor and assess the effectiveness of campaigns by analyzing performance metrics, including reach, engagement rates, inquiries, lead generation, conversion rates, reactivation efforts, and the overall impact at the root level.
Deliver strategic guidance through precise insights, actionable recommendations, and well-defined next steps.
Employ data-driven insights to inform strategic marketing decisions and enhance overall campaign performance.
Experienced professionals will provide strategic direction and operational oversight as leaders of cross-functional teams, ensuring alignment with organizational goals. Responsibilities include fostering a collaborative culture, mentoring team members, and driving performance to meet key objectives. Strong communication skills are essential to convey vision, delegate tasks effectively, and resolve conflicts. Candidates should demonstrate prior leadership experience, the ability to inspire high-performing teams, and a track record of delivering measurable results. Proficiency in project management and decision-making under pressure is required to navigate complex challenges and maintain team momentum.
Orchestrate, mentor, and oversee the marketing team to ensure peak performance and alignment with strategic objectives.
Establish defined priorities, enforce structured deadlines, communicate precise expectations, and uphold measurable performance standards.
Foster an environment that champions creativity, accountability, collaboration, consistency, and ongoing improvement.
Foster the professional development of team members while clarifying how their contributions align with organizational growth and enhance the member experience.
Cross-functional collaboration entails engaging with diverse teams across departments to accomplish shared objectives and ensure alignment with organizational goals. This role requires active participation in team discussions, seamless sharing of insights, and a commitment to fostering an inclusive environment that values varied perspectives. Professionals in this position must effectively communicate across boundaries, resolve conflicts diplomatically, and leverage collective expertise to drive innovation and enhance decision-making processes.
Collaborate effectively with every department and senior management to ensure cohesive operations and alignment with organizational objectives.
To guarantee alignment between marketing initiatives and operational capacity, route feasibility, pricing structures, service schedules, and member experience, thorough coordination and strategic planning are essential.
Support marketing initiatives with strong sales follow-through and seamless internal collaboration.
Manages marketing operations and oversees documentation processes to ensure accuracy, consistency, and accessibility across all marketing materials and campaigns. Develops and implements strategies to streamline workflows, enhance efficiency, and maintain compliance with brand guidelines and regulatory standards. Collaborates with cross-functional teams—including sales, product, and legal—to align marketing initiatives with organizational objectives. Oversees the creation, review, and distribution of marketing collateral, ensuring timely updates and adherence to established standards. Tracks performance metrics and reports on key marketing operations indicators to inform data-driven decision-making. Identifies opportunities for process improvements and automation to optimize resource allocation and enhance overall productivity.
Oversee and manage marketing calendars, campaign trackers, asset libraries, templates, reports, and brand guidelines to ensure consistency and efficiency in all marketing initiatives.
Document all aspects of campaign workflows, approval processes, reporting routines, and marketing procedures to ensure clarity and consistency throughout operations.
Ensure the proper organization and management of marketing tools, access credentials, assets, and platforms.
Seeking a highly organized and detail-oriented individual with a proven ability to manage multiple priorities and meet deadlines consistently. The ideal candidate will possess strong analytical skills, proficiency in written and verbal communication, and a minimum of three years of experience in a relevant field. Familiarity with industry-specific software and tools, as well as the capacity to work both independently and collaboratively in a fast-paced environment, is essential. A bachelor’s degree in a related discipline or equivalent professional experience is required, along with exceptional problem-solving abilities and a commitment to continuous learning and professional development.
Seeking candidates with a robust skill set and proven competencies to thrive in this role. Essential proficiencies include strong analytical abilities, exceptional communication skills, and proficiency in relevant software and tools. Additionally, the ideal applicant must demonstrate adaptability, problem-solving expertise, and a keen attention to detail. Collaborative teamwork, organizational acumen, and the capacity to meet deadlines are equally critical. Prior experience in a similar position is highly desirable, along with a commitment to continuous learning and professional growth.
Experienced in developing and implementing strategic marketing plans and executing impactful campaigns.
Proven expertise in digital marketing, content development, brand management, and strategic communications.
A strong commercial acumen is essential, enabling seamless alignment of marketing strategies with revenue generation, lead acquisition, customer retention, and scalable growth initiatives.
Exceptional ability to lead, manage projects, and coordinate teams effectively is essential.
Proficient in both written and oral communication, with a strong command of language and the ability to convey information clearly and effectively.
Proficient in distilling intricate services into easily understandable communications for members.
Driven by data, highly organized, and proactive, with a demonstrated ability to collaborate seamlessly across international teams and diverse organizational units.
Qualifications
BA/BSc/HND
