Your responsibilities will involve overseeing key operational processes, ensuring adherence to company standards, and maintaining high levels of efficiency across all assigned tasks. You will be expected to collaborate with cross-functional teams, provide strategic guidance, and contribute to the development and implementation of innovative solutions. Additionally, this role demands a keen attention to detail, strong analytical abilities, and the capacity to manage multiple priorities in a fast-paced environment. Candidates must possess relevant qualifications and experience, including [requirements], and demonstrate a proactive approach to problem-solving and decision-making.
The Senior Communications Officer, Campaigns, within the Africa Regional Office (ARE), will spearhead the conception and implementation of cohesive, audience-centric communications campaigns designed to elevate the foundation’s strategic objectives throughout the African continent.
The successful candidate will spearhead comprehensive campaign planning and execution to enhance trust in the foundation’s brand and advance priority issues. In a matrixed organizational structure, you will collaborate extensively with teams across the ARE, Communications Division, and Global Policy & Advocacy (GPA) to guarantee campaigns are driven by insights, grounded in local contexts, and aligned with global objectives. This position demands the capacity to lead cross-functional teams without formal authority, leveraging influence to unify stakeholders around a cohesive campaign vision.
The position requires crafting audience-centric campaign strategies and detailed implementation plans, designing insightful creative and content briefs, mapping out audience pathways, and optimizing distribution channels to maximize engagement, followed by thorough post-campaign assessments. Collaboration with cross-functional teams—including advocacy, country communication, content, channel, and media specialists—will be essential to synchronize strategic direction with tactical execution. Furthermore, you will collaborate with the Measurement and Insights team to establish measurable KPIs, facilitate message and creative evaluations, and derive actionable insights to enhance overall campaign effectiveness.
The role will be stationed in Nairobi, Kenya, and will fall under the supervision of the Deputy Director overseeing Content, Campaigns, and Digital initiatives for the Africa region.
What You’ll Do
Develop comprehensive campaign strategies and integrated planning initiatives to align with organizational objectives and drive impactful results.
Drive the creation of cohesive campaign strategies aligned with ARE priorities, ensuring precise audience targeting, compelling narratives, and measurable objectives.
Translate insights, research, and ongoing monitoring of audience behavior into strategic, data-driven campaign initiatives that drive measurable results.
Develop comprehensive channel, content, and engagement strategies across owned, earned, and paid media channels in close collaboration with cross-functional teams.
Craft comprehensive campaign briefs and strategic planning frameworks to facilitate seamless collaboration and execution across various departments.
Develop and oversee budgets at the campaign level.
Play a pivotal role in developing ARE’s overarching communications and campaign framework, encompassing strategic planning processes and operational cadences.
The campaign will be implemented with strategic precision, ensuring all promotional activities are executed flawlessly to maximize engagement and conversion rates. Key responsibilities include developing and overseeing the campaign timeline, coordinating with cross-functional teams to align messaging and resources, and monitoring performance metrics to identify areas for optimization. Candidates must possess a proven track record in end-to-end campaign management, strong analytical skills to interpret data-driven insights, and the ability to collaborate effectively with stakeholders at all levels. Proficiency in digital marketing tools, project management methodologies, and a deep understanding of consumer behavior are essential for driving measurable results.
Execute comprehensive campaign delivery from start to finish within key markets and across selected channels, maintaining strict adherence to strategic objectives and established timelines.
Collaborate with cross-functional teams spanning communications, country offices, and global operations.
Collaborate with stakeholders across content, creative, earned, channel, and champion-building teams to guarantee cohesive, premium, and strategically aligned execution.
Deliver strategic support during critical junctures—such as leadership visits or major announcements—by coordinating integrated campaign planning and execution.
Audience Engagement Specialist
We are seeking an experienced professional to develop and implement strategies that foster meaningful interactions with our audience across various platforms. The ideal candidate will leverage data analytics to understand audience behaviors and preferences, ensuring content resonates effectively. Responsibilities include creating engaging campaigns, monitoring performance metrics, and collaborating with cross-functional teams to enhance user experience. Proficiency in digital marketing tools and strong communication skills are required, along with a proven track record in audience growth and retention.
Identify and enlist trusted influencers and advocates, employing strategic brand activation methods to effectively connect with and captivate priority audiences at pivotal junctures and through relevant channels.
Collaborate with partners and external stakeholders to amplify campaign impact and audience engagement.
Develop locally relevant narratives and content tailored to engage audiences across diverse and ever-changing environments.
Measurement, Learning, and Optimization (MAO) is a dynamic role that focuses on systematically tracking, analyzing, and improving performance metrics to drive data-driven decision-making. The position requires strong analytical skills to interpret complex datasets, identify trends, and uncover actionable insights. Responsibilities include designing and implementing measurement frameworks, conducting A/B tests, and evaluating the impact of initiatives through rigorous statistical analysis. Additionally, the role involves collaborating with cross-functional teams to translate findings into strategic recommendations, optimizing processes, and fostering a culture of continuous improvement. Proficiency in data visualization tools, statistical software, and a solid grasp of experimentation methodologies are essential for success in this position.
Collaborate with Measurement & Insights teams to establish KPIs and develop comprehensive learning agendas to campaign initiatives.
Leverage data, analytics, and audience insights to continuously optimize strategies and enhance overall performance.
Conduct comprehensive post-campaign evaluations and systematically document key insights to guide upcoming strategic initiatives.
Develop and strengthen the empirical foundation for campaign strategies to inform and guide decision-making processes.
Your Experience
A bachelor’s or master’s degree in communications, marketing, or an allied discipline is required.
Seeking a candidate with 8 to 10 years of senior-level expertise in developing and overseeing integrated communications or marketing campaigns across global, regional, or multi-country settings, preferably within fast-paced and dynamic environments such as agencies or in-house teams.
Proven skill in converting audience insights into effective, executable strategies and campaigns.
Demonstrates a track record of effectively combining paid, owned, and earned media channels to execute cohesive campaigns.
Demonstrates comprehensive knowledge of digital, social, and media landscapes across diverse markets in Africa.
A proven ability to collaborate effectively and exert influence within complex, matrixed organizational structures is essential.
Skilled in articulating ideas clearly and effectively, both in writing and speech, with a proven ability to distill intricate concepts into accessible insights for varied audiences.
Proven expertise in collaborating with external partners, agencies, and key stakeholders is required.
Demonstrates exceptional proficiency in execution and project management, adept at coordinating seamlessly across diverse geographies, internal teams, and external partners.
Proficiency in measuring, analyzing, and monitoring campaign performance metrics is required.
Proficient in both written and spoken English communication.
Other Attributes
Adaptable across diverse cultural, geographical, and operational contexts, you will exhibit culturally aware conduct when engaging with varied groups and uphold a strong dedication to addressing development challenges alongside exceptional standards of personal ethics.
Able to undertake travel commitments amounting to 25-30% of the role, encompassing both domestic and international destinations.
Qualifications
BA/BSc/HND , MBA/MSc/MA
Experience Required
8 - 10 years
