What you’ll do:
As a Senior Sales & Customer Manager, you will serve as the primary representative of the school to families and the broader community, embodying its values and mission. Your strategic leadership will be instrumental in expanding enrollment while ensuring an exceptional experience for students and parents through the following key responsibilities:
Devise and implement DISC’s student recruitment strategy, ensuring its execution across the four campuses.
Propel enrollment expansion while overseeing the admissions process in its entirety.
Develop robust prospect pipelines by cultivating strategic partnerships and conducting targeted outreach initiatives.
Facilitate parent involvement in educational programs and enhance student retention efforts to foster a collaborative and inclusive learning environment.
Monitor and analyze admissions data within the CRM system, subsequently providing strategic insights to senior leadership to support informed decision-making.
Direct the local admissions and marketing team while ensuring seamless collaboration and efficient execution of strategies.
Collaborate effectively with Heads of School to advance enrollment objectives, ensuring alignment with institutional priorities and strategic goals.
Promote robust and consistent branding of the ENSO brand throughout all campus locations.
The preferred applicant will possess exceptional qualifications and demonstrate the capacity to excel in the specified role. Candidates must meet all outlined requirements and exhibit a track record of success in related responsibilities. Strong analytical abilities, effective communication skills, and a commitment to collaborative teamwork are essential attributes for this position. Additionally, the individual should showcase adaptability, problem-solving acumen, and a dedication to continuous professional growth.
We seek an individual whose contributions extend beyond mere qualifications—one who possesses the necessary expertise and strategic mindset to foster enrollment expansion, cultivate meaningful connections with families, and enhance DISC’s reputation as a premier educational institution. The preferred candidate will demonstrate:
A bachelor’s degree or higher in Business, Marketing, Education Management, or a related field equips professionals with the essential knowledge to effectively manage admissions strategies while advancing school development initiatives.
With a minimum of five to seven years of hands-on experience in Sales, Admissions, Marketing, or Customer Relationship Management, candidates must demonstrate a proven ability to boost enrollment growth, streamline the admissions pipeline, and deliver exceptional experiences for prospective families at every stage—from initial outreach to final enrollment.
With a demonstrated history of driving growth and conversion, this role will be pivotal in enhancing DISC’s enrollment strategy, optimizing conversion rates, and advancing the school’s long-term developmental goals.
Proven track record in leading teams and coordinating with stakeholders is essential to successfully oversee the admissions process, facilitate seamless collaboration between academic and operational departments, and maintain cross-functional alignment.
Proficiency in Customer Relationship Management (CRM) tools and digital marketing strategies is essential for effectively handling inquiries, monitoring admissions data, and enhancing outreach and visibility via digital platforms.
Proven analytical capabilities and expertise with KPIs and reporting tools are essential for tracking performance metrics, detecting emerging trends, and deriving actionable insights to enhance admissions processes and outcomes.
Exceptional interpersonal and rapport-building abilities are crucial for effectively interacting with prospective families, embodying DISC’s professional standards, and fostering trust among internal and external stakeholders.
Demonstrates a strong commitment to customer excellence, characterized by a proactive and hands-on methodology, ensuring the delivery of a superior admissions experience. Essential to promptly and effectively address the evolving requirements of families throughout every stage of the enrollment process.
A strong understanding of the Kenyan private or international school landscape is essential, as it enables a nuanced grasp of the local context, supports the strategic positioning of DISC, and facilitates the identification of growth opportunities.
Qualifications
BA/BSc/HND
Experience Required
5 - 7 years
