The PSP team is seeking an Advocacy Consultant working under the direction of the Private Sector Partnerships Advisor. The Advocacy Consultant will be responsible for coordinating planning and implementing external communications and advocacy activities, including campaigns for movement mobilization and visibility for key events in the lead-up to the 10th anniversary of HeForShe in 2024 such as the annual HeForShe Summit event on the sidelines of the UN General Assembly, the United Nations Climate Change Conference and the World Economic Forum, amongst others. The Advocacy Consultant will also contribute to the visibility of the PSP Section’s work and will collaborate closely with the UN Women Communications teams in HQ and field offices.
In addition, the Advocacy Consultant will develop strategic partnerships including with influencers, social media platforms, PR, creative, and digital agencies to expand the reach and influence of HeForShe and the initiative’s partners (organizations) and advocates (individuals). The Consultant will also conceptualize and lead the work on launching relevant social media campaigns to a global audience. The Consultant will provide support to UN Women field offices to contextualize and localize global campaigns in their contexts of operations.
The position is home-based with a mission travel to New York in Q4 2023.
Duties And Responsibilities
Description of Responsibilities /Scope of Work
Design and lead implementation of Strategic Advocacy
Establish and steward partnerships with influencers to promote HeForShe advocacy objectives.
Develop and nurture strategic advocacy approach to ensure male engagement can be a vehicle for transforming corporate and social norms for the achievement of gender equality.
Develop and provide advocacy guidance to private sector and governments on transforming patriarchal masculinities.
Develop and implement a multi-platform approach to reach target audience and galvanize their action in support of organizational priorities.
Advocacy and communications Planning, Development and Execution
Conceptualize, design and execute annual advocacy and communications plan for the HeForShe Initiative.
Lead and manage HeForShe campaign and advocacy efforts around events such as UNGA, IWD, COP, and WEF in the lead up to the 10th anniversary of HeForShe.
Prepare strategic advocacy briefs, talking points and production plans for HeForShe Initiative, including key messages, assets, press releases and timelines, write drafts, obtain clearances, finalize texts, and edit and coordinate design approval as well as distribution.
Contribute to developing advocacy approach tailored for private sector partnerships in PSP at UN Women.
Develop advocacy initiatives and campaigns to change social norms.
Produce and oversee the production of high-impact digital media content across formats and/or platforms (e.g., infographic, GIFs, video, etc.), that effectively informs and engages global external audiences.
Organizational Alignment and Coordination
Report on regular basis to HeForShe Head to ensure coordinated output and editorial consistency.
Lead in aligning PSP communication and advocacy work to corporate communications and advocacy strategy, both at mission and operational level (HeForShe, WEPs, UA, IG, etc.).
Provide strategic advocacy and communications support to broader PSP teams as needed.
Contribute to the development of UN Women’s Communication and Advocacy Strategy to ensure alignment between corporate and HeForShe communications.
Act as a point of contact for any advocacy and communications initiatives relevant to HeForShe and transforming patriarchal masculinities work across UN Women internal communications, special projects, and external communications and partnerships.
Consultant’s Workplace and Official Travel
This is a home-based consultancy. As part of this assignment, there will be a maximum of 2 trips to New York.
Competencies
Core Values:
Respect for Diversity
Integrity
Professionalism
Core Competencies:
Awareness and Sensitivity Regarding Gender Issues
Accountability
Creative Problem Solving
Effective Communication
Inclusive Collaboration
Stakeholder Engagement
Leading by Example
FUNCTIONAL COMPETENCIES:
Excellent writing skills and capacity to translate complex information (e.g. researches, studies, reports, convenings’ discussions etc.) in advocacy messages;
Excellent knowledge of gender equality, women’s right and masculinities;
Understanding of work on male allyship for gender equality;
Exceptional organizational and time management skills;
Ability to effectively prioritize and balance multiple responsibilities is an asset.
Required Skills and Experience
Education and Certification:
Master’s degree or equivalent in International Relations, Business marketing, Political Science, Gender Studies or a related field is required.
A first-level university degree in combination with two additional years of qualifying experience may be accepted in lieu of the advanced university degree.
Experience:
At least 5 years of progressively responsible work experience in external communications, advocacy and campaign management.
Experience in implementing digital / social media campaigns is required.
Experience in content production and dissemination for online audiences and use advanced tools for online publishing, including content management systems and social media publishing tools is an asset.
Experience working in UN system on communications or advocacy is an asset.
Languages:
Fluency in English is required.
Knowledge of French and/or Spanish is an asset.
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