Job Description
Our client is a leading food products distribution company in Kenya. They seek to hire a results driven and passionate Business Development Executive to drive the sales and profitability by building strong commercial relationships with the assigned customers
Location: Upcountry (Kenya)
Job Responsibilities
Develop and Implement the market brand and HORECA Channel strategies in order to deliver agreed levels of volume, value & profitability from those customers to the market.
Maintain and enhance relationships with existing HORECA Channel clients & promote sales by identifying new business opportunities with existing client base.
Drive top of the mind awareness of company products through flawless execution of trade/consumer promotions and impactful visibility
To Lead the customer business reviews with the Hotels, Restaurants, and Cafes on a periodic basis- monthly/quarterly/yearly and drive the completion of the action plans
To Develop Customer specific joint business plans and periodically monitor the agreed milestones, thereby driving customer engagement
Responsible to develop new portfolio
Responsible for training the clients on value added products
Create awareness of the company Marketing strategy & expectations and ensure implementation of agreed objectives at the customer end. (Point on participating in Principal seminars to be discussed)
Conduct Periodic review of Customer KPI’s- Sales, Investments, Growth, contribution, Market Share, Data Sharing & Service Levels
Provide insights to the management team on trends, competitor status that will aid in driving business decisions
Ensure compliance to company policies, procedures, commercial terms, and local regulations
Resolve any outstanding issues with the concerned customer
Seek new business opportunities in line with the organizational growth strategy
Responsible for sales collections.
Qualifications
Degree in Marketing or related field
At least 6 years’ Business Development experience in FMCG industry preferably with selling food products
Strong Analytical and presentation skills
Excellent knowledge of HORECA Channel and Industry
Efficient & pro-active customer problem solving
Excellent Problem Solving & Decision making, Initiative & Follow through, Customer business Analysis
Team player
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