Our client, a prominent provider of ICT, ELF (Extra Low Voltage), and integrated technology solutions throughout Sub-Saharan Africa, is seeking a highly motivated and results-focused Senior Sales Associate to join their team.
The ideal candidate will spearhead sales growth initiatives, cultivate strategic client partnerships, uncover new business prospects, and extend the company’s presence in key regional markets. This position demands a commercially astute professional with a demonstrated track record in selling ICT equipment, technology solutions, networking infrastructure, security systems, data center solutions, or similar offerings.
The successful applicant should exhibit extensive regional market experience extending beyond Kenya, coupled with a proven history of surpassing sales objectives, overseeing key accounts, and finalizing high-value B2B transactions.
Oversee and execute core responsibilities integral to the role, including managing daily operations, coordinating team activities, and ensuring alignment with organizational objectives. Develop and implement strategic plans to enhance efficiency, productivity, and performance across departments. Monitor progress through regular evaluations, providing constructive feedback and guidance to support continuous improvement. Collaborate closely with senior leadership to identify opportunities for growth, innovation, and process optimization. Maintain compliance with industry regulations and company policies while fostering a culture of accountability and excellence. Serve as a key liaison between teams, stakeholders, and external partners to facilitate seamless communication and collaboration.
To identify, pursue, and secure new business opportunities in Kenya and across regional markets.
Drive sales and expand market reach for ICT equipment, ELF systems, and cutting-edge technology solutions across corporate, government, NGO, educational, and commercial sectors.
Devise and implement strategic sales initiatives aimed at attaining predetermined revenue growth objectives.
Oversee the complete sales lifecycle, beginning with lead generation and extending through deal closure and ongoing client relationship management.
Craft comprehensive proposals, detailed quotations, compelling presentations, and thorough tender responses to support business development efforts and client engagement initiatives.
Develop and nurture robust connections with current clients as well as potential new ones to foster long-term partnerships and business growth.
Analyze clients’ business requirements to develop tailored technology solutions that align with their objectives.
Perform scheduled onsite client engagements, deliver informative presentations, and showcase product capabilities through live demonstrations.
Deliver exceptional customer experiences to foster satisfaction and drive retention rates.
Identify and cultivate business prospects within East Africa and other regions of Sub-Saharan Africa to drive market expansion and growth.
To stay abreast of industry developments, competitor actions, and technological advancements, it is essential to conduct thorough market research and analysis.
Explore and assess emerging market segments and strategic growth avenues to enhance business expansion and profitability.
Develop comprehensive sales forecasts, compile detailed pipeline reports, and provide regular business development updates.
Deliver actionable market insights and strategic guidance to senior leadership, enabling informed decision-making across the organization.
Collaborate on the formulation and execution of sales strategies to drive organizational growth and market penetration.
Qualified candidates must fulfill the following essential criteria: a relevant bachelor’s degree in a related field, at least three years of professional experience in a comparable role, proficiency with industry-standard software or tools, and the ability to work independently while adhering to deadlines. Additional prerequisites include strong analytical and problem-solving skills, excellent written and verbal communication abilities, and a commitment to continuous professional development. Familiarity with regulatory standards or compliance frameworks, as applicable to the position, is also required.
A bachelor’s degree in Business, Marketing, Information Technology, Telecommunications, Engineering, or a closely related discipline is required for this position.
With a minimum of five years of proven B2B sales expertise in the ICT, ELF, telecommunications, networking, cybersecurity, infrastructure, or technology solutions industries, candidates must demonstrate a strong track record of success in driving revenue and cultivating client relationships within these specialized sectors.
Achieved consistent sales growth in ICT equipment and technology solutions through proven strategies and client engagement expertise.
Experienced in successfully managing markets across regions beyond Kenya.
Demonstrates a comprehensive grasp of ICT infrastructure, networking protocols, cybersecurity frameworks, data center architectures, and associated technologies.
Proven expertise in crafting compelling proposals, delivering persuasive presentations, and conducting effective negotiations is required.
Demonstrates robust commercial insight and a proven track record in successfully negotiating and finalizing high-value agreements.
Proven capability to cultivate and sustain high-level client relationships at the executive level.
Demonstrates strong expertise in CRM platforms and the Microsoft Office Suite, including advanced skills in data management, reporting, and document creation.
Demonstrates flexibility to undertake travel within Kenya and to other regional destinations as needed.
Qualifications
BA/BSc/HND
Experience Required
5 years
