Job Description
Responsible for managing and delivering the marketplace financial goals for Rattan Direct and Lifestyle Furniture, creating and implementing roadmaps that align with wider business activities.
Oversee the marketing and advertising activity across marketplace channels maximising performance and return on investment. Apply effective planning and tactical trading activities across each channel.
Continuously monitor marketplace performance and identify product, service, or marketplace issues, and resolve. Identify new marketplace opportunities.
Develop and manage relationships and processes with marketplace account managers. Manage day to day trading and operations with external partners.
Responsible for managing and delivering the Refurbished Products Category financial goals. Deliver and exceed the revenue objectives for discontinued/finished goods and refurbished products across channels such as Amazon, eBay, Wayfair etc. Leading pricing, allocation, and distribution.
Work directly with the wider marketing and sales team to feed into marketing and sales plans, including promotional opportunities, pricing optimization, and content creation.
Attend Trading Meetings with Demand Planning, Sales, and Finance to forecast and deliver sales/margin targets. Work cross-functionally with internal and external stakeholders to ensure promotions are well merchandised and drive a positive uplift in sales.
Work with the Junior Marketing Executive to oversee the creation of assets such as infographics using Canva with a view to improve listing KPIs on marketplaces and drive in-channel advertising and channel specific campaigns.
Support the Insight Group with relevant insights into digital shopper behaviour and trend analysis to optimise overall category and marketing strategies.
Qualifications
Experience in digital marketing, ideally with marketplace or account management experience.
Experience working closely and/or partnering with cross functional teams especially, supply and logistics, digital analytics, creative and category teams.
Experience working in a daily trading environment with daily pacing.
Advanced proficiency in Microsoft Excel, Word, PowerPoint, and Outlook preferred.
Strong team player, approachable and supportive.
Knowledge and understanding of important digital performance metrics such as Traffic & Conversion analysis, Click through rate, ROAS etc.
Hands-on mentality, dynamic and collaborative personality, interest of working in a fast paced and continuously changing environment.
Creative thinker who is not afraid to challenge the status quo.
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