We seek a talented Digital Marketing & Social Media Specialist to join our team. The successful candidate will conduct telesales calls to engage with potential and existing customers, promote our product and services, and Generate new leads to drive company growth. The ideal candidate should be creative, ready to bring fresh ideas and passionate about digital and social media marketing. If this sounds like you, we want to hear from you!
Responsibilities:
Contact potential or existing customers to advise them about our products and services that interest them.
Ask questions to understand customer needs and requirements while answering customer questions about products or services to find a mutual solution, generate leads and close sales.
Account management: Take and update customer information in the database, keeping records of calls and sales and including useful information.
Handling and closing customer grievances to preserve the company’s reputation.
Utilize ERP, CRM software to record sales interactions, manage leads, and track progress.
Go the “extra mile” to meet and exceed set sales targets and quotas and facilitate future sales.
Content Creation: Develop engaging, interactive content tailored to our target audience. Utilise graphic design, photography, and videography skills (Ability to capture and edit high-quality photos and videos) to create compelling visuals and videos.
Schedule and post content on the most impactful social media platforms. (e.g., TikTok, Facebook, Twitter, Instagram, LinkedIn, WhatsApp, Search Engines YouTube).
Conduct community management to foster engagement and build our online community.
Ad Buying: Plan and execute effective ad campaigns to maximise reach and conversion.
Email Marketing: Design and send marketing emails to our customer base to promote products and offers, e.g. Mailchimp or Contact forms.
Website Updates & Management: Regularly update the website with fresh content, product information, and promotions. (Experience with website content management systems (CMS), WordPress).
Conduct thorough market research and analysis to identify trends, opportunities, and best practices.
Collaborate with internal teams to coordinate digital marketing initiatives and campaigns.
Stay up-to-date with the latest trends and advancements in digital marketing and social media.
Skills and Experience
At least a diploma in Marketing, Communications, or related field.
Minimum of two years of experience in telesales, social media management, and digital marketing.
Excellent communication, relationship-building, and interpersonal skills.
Outstanding negotiation skills with the ability to resolve issues and address complaints.
Ability to multitask and manage multiple projects in a fast-paced environment.
Creative thinker with attention to detail.
Ability to work independently and as part of a team.
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