Job Summary
The Social Media Marketing Assistant role sits within our marketing team. This role requires an individual who is creative, self-driven, organized and an ambitious tech-savvy professional.
If you have experience in managing social media, online communities, PR and events for brands across corporates, businesses or personalities then this is the job for you.
The Social Media Marketing Assistant will take a lead and collaborative role in acting as the voice of the Moringa brand online, coming up with social media & content strategies and managing all social media channels.
This role requires you to be available to work on Saturdays, and/or on weekdays after office hours when we have events.
Key Responsibilities
Organizational:
Communicate with colleagues and share insights on Slack, Email etc
Utilize tools like G-suite, Asana, OKR trackers, project management
Weekly coordination and training with the Senior Digital Marketing Associate
Participate in weekly team meetings and company-wide meetings
Learning & Development
Reporting:
Performance against set OKRs for Digital Marketing
Periodic social media reports & sentiments/insights from community channels
Monitor, track, and report on customer feedback, social media sentiments, and trends
Functional:
Develop a content marketing strategy for social media and maintain a social media calendar.
Build and deploy community strategy including virtual and live member events, participating in discussion forums, launching community-related initiatives, and organizing virtual gatherings
Daily management of all social platforms/channels: Twitter, Facebook, Instagram, YouTube, TikTok, LinkedIn etc.
Manage all Social Campaigns and executions (including asset creation)
Assist with curating content for monthly newsletters to keep the community informed and updated on the on-going activities within Moringa
Create, maintain, and promote a safe and vibrant community culture across all channels
Gather insights and issues from the community and work with internal teams to resolve them
Keep our community members up-to-date on courses, brand developments, milestones, student experience, staff experience etc
Advocate for and represent the needs of our community members to leadership ensuring alignment between company goals and public data
Collaborate in creating ideas that promote our brand, content, social media and community strategies
Increase local brand awareness and reach through digital media and influencer channels.
Provide engaging written, image, and video content for digital community platforms
Build relationships & respond to customers via social media in a timely manner
Stay-up-to-date with digital technology trends
Key Competencies
Community Driven & values teamwork
Has a strong work ethics, performance orientation and skillful strategic thinking.
Establishes clear expectations and continuously measures performance.
The ability to work through stringent deadlines with acute attention to detail is required. Maintains focus on priorities.
Self-starter with the ability to manage time effectively.
Demonstrates excellence in both oral and written communications. Knowledge of external communications and cultivation techniques are essential.
Ability to coordinate online events – concept development, communications, logistics, coordination & periodic reports.
Ability to interact with partners and is comfortable with public speaking
Good analytical skills and is data driven
Proficiency in G-suite, Google alerts, Google Analytics, Infogram, Hootsuite, Mailchimp,Canva, Brand24, Tweetdeck, online events platforms etc
Apply via :
my.moringaschool.com
