KEY TASKS AND RESPONSIBILITIES
Create and execute a detailed social media strategy to meet business objectives.
Curate and oversee the creation, and management of all content on social media channels.
Organize and publish content across different platforms using scheduling social media management tools, like Hootsuite.
Interact with followers, address inquiries promptly, and manage customer feedback.
Keep current with the latest social media trends and technologies.
Track social media platforms for emerging trends and competitor activities.
Evaluate and report on key performance metrics to assess the effectiveness of social media initiatives.
Enhance content visibility and increase follower base using social media advertising tools
Create and manage a detailed content schedule and calendar that aligns with marketing goals and seasonal trends.
Track and analyze social media metrics, offering insights to refine strategies and improve overall performance.
Design basic but effective graphics using tools like Canva to enhance social media content and support visual storytelling.
QUALIFICATION, EXPERIENCE AND KNOWLEDGE
Bachelor’s degree in Marketing, Communications, or any related field
Proven track record in managing social media profiles and crafting successful social media strategies.
Knowledge of social media platforms such as Instagram, TikTok, YouTube, X, etc.
Conversant with both paid and free advertising on social media platforms.
Basic knowledge of video editing and graphic design; familiarity with Canva is a plus.
Skilled in utilizing social media management and automation tools such as Hootsuite, Sproute Social etc.
Strong communication skills for engaging with an online audience.
Excellent customer service skills
Creative thinking.
go to method of application »
Interested candidates are invited to strictly email their cover letter and CV, to careers@orchidhr.co.ke before end of day 26th July, 2024.Only short-listed candidates will be contacted.
Apply via :
careers@orchidhr.co.ke
