Key Responsibilities
Content Creation
Creating posts for various social media platforms (e.g., Instagram, Twitter, Facebook, TikTok).
Video content-Capturing and posting videos during and after the shows.
Editing videos or audio.
Carrying out event interviews as per the requirements of the radio.
Social Media Research:
Research trends, hashtags, and topics relevant to the brand.
Analyze competitors’ social media strategies.
Stay up to date with social media best practices.
Audience Engagement:
Engage with followers( reply to comments, direct messages, etc)
Live on location vox pops (interviews)
Analytics & Reporting
Track key performance metrics (likes, shares, engagement, etc.)
Assist in generating reports on social media performance.
Provide insights and suggestions for content improvement based on analytics.
Social Media Management
Post content regularly on platforms like Instagram, Facebook, Twitter, and TikTok, youtube shorts,
Schedule posts using social media management tools like Hootsuite or Buffer.
Social media / digital campaigns / digital marketing
Assist in developing digital strategies that highlight the work that we do inhouse and creating awareness online.
They will be in charge of conceptualizing and implementing digital campaigns that align with the work that we do throughout the year
They will be in charge of showcasing all products and services of pawa radio and the community department in a fun and engaging way that generates leads.
Will be in charge of developing innovative ideas that place pawa radio on top of the digital creation ecosystem and set the pace for the industry at large.
Qualifications
Educational Background: A degree or diploma in marketing, communications, journalism, digital media, or a related field.
Content Creation Skills: Proficiency in creating engaging written, visual, and video content. Familiarity with graphic design tools (e.g., Canva, Adobe Creative Suite) and video editing software is a plus.
Social Media Expertise: Deep understanding of various social media platforms (Instagram, Facebook, Twitter, TikTok, YouTube, LinkedIn) including best practices, analytics, and content optimization.
Apply via :
docs.google.com
