Role Overview
Our client is looking for motivated and dedicated individuals to fill the position of Salesperson at their automotive parts company. This role is essential for ensuring customer satisfaction, enhancing brand visibility, and driving the company’s growth. As a multifaceted Salesperson, you will be responsible for building and maintaining customer relationships, providing expert advice on products, forecasting demand, and supporting customers with technical assistance.
Key Roles and Responsibilities
Customer Relationship Builder
Cultivate and maintain long-term relationships with customers, going beyond just closing sales.
Develop a deep understanding of customers, including remembering names, vehicle models, and previous orders.
Drive repeat business through loyalty programs and personalized discounts, increasing the repeat customer rate by 35%.
Product Knowledge Expert
Possess in-depth knowledge of the product catalog, including everything from spark plugs to transmissions.
Offer technical expertise by clearly explaining product compatibility and benefits.
Participate in weekly training sessions to stay updated on new products and industry trends.
Encourage certification programs to become a certified parts specialist.
Demand Forecaster and Stock Advisor
Anticipate customer needs based on seasonal trends and regional vehicle preferences.
Collaborate with the purchasing team to maintain optimal stock levels for high-demand products.
Use data analysis to identify fast-moving and slow-moving products and adjust inventory accordingly.
Problem Solver and Technical Support
Diagnose issues and recommend the appropriate parts or solutions for customers.
Provide after-sales support, including assistance with installation and warranty claims.
Create and maintain clear technical guides for common vehicle repairs.
Achieve a 90% customer satisfaction rate from technical support interactions, leading to valuable customer referrals.
Market Intelligence Gatherer
Monitor competitors for pricing, promotions, and new product offerings to ensure competitiveness.
Collect customer feedback to identify satisfaction levels, pain points, and unmet needs.
Provide management with actionable market insights to improve sales strategies.
Brand Ambassador
Represent the company with professionalism and integrity in all customer interactions.
Foster trust by offering fair pricing and honest product advice.
Increase positive brand mentions on social media by 40% through proactive engagement with customers.
Training and Development
Participate in regular product knowledge assessments and routine tests.
Scores from these tests will be a critical KPI for performance evaluations.
Continuously improve knowledge through training sessions, workshops, and product immersion.
Qualifications & Requirements
Must be neat and presentable.
Strong willingness to learn and adapt in a dynamic industry.
Ability to memorize and retain information on over 2,500 products within a month.
Knowledge of digital marketing strategies.
Familiarity with using AI tools to enhance customer service and sales operations.
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