Job Description
Reporting to: Sales & Marketing Executive
Main Purpose of the position
The candidate will market Society Dafina Pouch throughout the Country by making sure that the Society is able to maintain a sale of not less than 6000 litres of pouch daily, while at the same time planning and executing ways and strategies of expanding the same to 12,000 litres of pouch a day or more.
Other Key Activities Include:
Identify Target Market of the product
Develop a workable marketing Plan
Identifying potential competitors and advising the board on the best strategies to be competitive.
Carry out market research on the position of the Society products in the eyes of the customers and recommending to the board on areas of improvement in order for the Society product to remain relevant in the market.
To gather market intelligence on competitors, environmental factors and advising the board on the best strategies to take to overcome the anticipated challenges.
To identify, retain and expand new markets for Society products continuously.
Ensuring customers get good milk on time to guarantee stable profits.
Conducting proper analysis of the market to avoid rejects for society product due to poor market.
Liasing with the Society Milk Quality assurance department to make sure Society products are of good quality, quantity and form.
Liasing with Accounts department to make sure all the proceeds from Pouch sale are remitted immediately and those one given on credit have proper documentation for timely debt collection hence realization of profits on time.
Maintaining Client records
Collaborating with all with all members of staff of the Society and stakeholders to make sure that the Society Maximize on its Pouch sales.
Driving and handling Society Sales Vehicle from any careless damage and maintaining the highest cleanliness possible while maintaining a timely service timetable in order to make sure the vehicle remains operational throughout.
Take necessary care of the vehicle from any external threat by making sure that all the security garget are working and always are applied while parking the vehicle anywhere.
Any other duties assigned to you by your seniors.
Qualification, Experience
Diploma in Sales and Marketing
Knowledge/skills in graphic design and Ads Development or Knowledge in Food nutrition is an added advantage
Experience in Sales
Understanding of the Sales process and dynamics
With at least 2-3 years in a dairy Industry
Skills and Personal Attributes
Strong Sales and Marketing skills
Good command of English, both written and oral
Excellent communication and customer service skills.
Must be presentable and well groomed.
