Job Details
He/ She will be in charge of the sales department, responsible for sales targets achievement, customer relations management and any marketing functions guided by organization policies.
Key Role: Identifying potential new customers based upon the demand for the services and solutions offered by the company and its competitors.
Roles and Responsibilities
Develop and implement new effective strategies to reach clients to deliver new business sales growth
Develop relationships at a variety of levels within prospect customer organization to realize revenue opportunities.
Keep continuous customer centric awareness and outlook – a consultative sales approach that enables all sales opportunities to be realized
Responsible for managing the existing customer base in their territory and in addition they will be expected to cross sell products and services across existing service base.
Achieve new strategic business gains predominantly in the core business sectors, and bring in a balanced mix of CCTV and Access control business as well as the associated Maintenance and Monitoring contracts.
Producing effective and persuasive copy in order to create marketing materials including – (EDM ) electronic direct mail – Proposals and bids – Internal correspondence , reports and marketing strategies – Website pages – Brochures – E-shots campaigns
Researching and evaluating for new demand for products and solutions and customers’ needs and insights
Assisting in the production of customer/competitor evaluation to determine future demand, marketing drives and growth
Analysis of the effectiveness of all marketing efforts
Collating, organizing, managing and developing contacts, accounts, leads and opportunities.
Developing sales strategies and, using a CRM, tracking the progress of the sales stages and development of accounts
Liaising with internal and external clients to ensure the smooth process of projects, to collaborate on issues and aid in the attainment of targets
Responsible for management and retention of customer base within defined territory and will be measured on retention of customer base and growth of portfolio in line with company targets.
Work alongside engineers and customer service teams to ensure customer service satisfaction and dispute resolution.
Manage customer contact cycle completing all existing customer visits and achieving company attrition targets.
Working with online platforms to share projects and activities to ensure successful implementation on new programs and initiatives for the benefit of the wider business.
Skills and Qualifications
Bachelor’s degree in Marketing/Sales, Business Administration or related field of study
3- 5 years progressive Sales experience in Security Industry.
Field sales experience is desired and preferably with experience of selling service contracts in the B2B market.
Valid Kenyan driving license
Familiar with pricing and which product and service to market to which customer
Ability to demonstrate commercial and marketing focus and financial awareness when developing new business opportunities
Must be comfortable building relationships and applying skills which affect decision making, to convert opportunities to sales.
Must have a demonstrated track record of success in sales.
Must be a self-motivated, results-oriented individual with a positive “get-it-done” attitude.
Must be able to take a proactive position in understanding client needs and providing viable solutions
Must have excellent written and verbal communication skills.
