Job Description
Company Overview Coca-Cola Beverages Africa is the largest African Coca-Cola bottler, accounting for 40% of all Coca-Cola volumes on the continent. CCBA is a market leader in the NARTD non-alcoholic ready to drink market in Africa. CCBA has an extensive footprint in Africa, employing over 16 000 employees. Key Purpose Statement To manage and develop relationships with existing and potential events’ Organisers through well executed Events and Timely Deliveries.
Key Purpose Statment
To manage and develop relationships with existing and potential events’ Organisers through well executed Events and Timely Deliveries.
Key Duties & Responsibilities
Strategic
Generate innovative ideas to develop winning strategic activities for NARTD growth and fight against competition.
Lead coordination of consumer experiential activations in the scope of all types of national promotions from bundling, redemption and others including the strategic experiential sampling that drives recruitment and trial creating new brand affinity (awareness) events marketing to drive brand saliency and conversation.
Operational.
Development of experimental marketing activities and execution of tailor made promotions/ solutions for CCBA – Kenya
Develop a maintenance schedule of assets for efficiency in activations.
Ensure safe operations of all activities, legal and KO compliance and standards maintained through the activations.
Asset RIG Management
Ensure Brand Visibility on Events and Full Implementation of Picture of Success.
Skills, Experience & Education
Qualifications:
Diploma in related field.
Valid and applicable driving Licence (Class CE)
Valid Professional Drivers Permit/Statutory Documentation
Mechanical knowledge and understanding.
Understanding of satellite tracking systems and associated systems such as i-Cab, dash and other vehicle security cameras.
Experience:
5 years Haulier driving experience
Basic vehicle Maintenance practices
Added Advantage
Prior Marketing and or event’s rig driving experience.
Working experience in a Marketing Agency
General
Competencies:
Works effectively and competently with Company commercial documentation
Effective Time management
Communicate effectively with the Events Team Leader on the rig route plan execution
Communicates effectively and professionally with the team and with other stakeholders
Prepared to work fixed shifts at a specific time of day and or days of the week
Understanding of key performance indicators within Rig events team that impact on internal and external customers
Apply via :
ccba.erecruit.co
