About the role
BURN is seeking a Regional Sales Manager (RSM) for Coastal Kenya to drive market expansion, increase product penetration, and strengthen its sales operations in the region. The RSM will be responsible for developing and executing strategic sales plans, managing a team of sales agents, building strong relationships with distributors and retailers, and ensuring revenue growth. Given Coastal Kenya’s unique market dynamics, including high demand for clean cooking solutions and the need for localized sales strategies, this role is crucial in scaling BURN’s impact, increasing adoption of its products, and driving sustainable business growth in the region.
Duties and Responsibilities :
Responsible for Team leaders and agents in the assigned zone to drive quality sales as per the set forecast
Communicate to agents and customers on company policies and procedures
Stock management: stocks with agents specifically to minimize loss
Reporting on key activities in the field: sales, financial reconciliation, data entry by agents, stock levels, verification and creditability of data
Training team leaders, agents and customers on the relevant business procedures
Sales target management including team leader and agent recruitment
Work closely with warehouse officers and logistics providers to ensure timely delivery of products to the sales agents.
Identify and develop new distribution partnerships targeting wholesalers, retailers, financial institutions, corporations, government institutions, and NGO’s.
Regional performance reporting including team performance to target
Gather critical market information on the improved cookstove sector, BURN’s distribution partners, competitor activity, and other key areas of the market.
Market visits and travel as required by the business
Other assigned tasks as per the business requirements.
Skills and Experience:
Bachelor’s degree in business administration or any other relevant field
Minimum of 3 years of experience in sales
Strong organizational and multitasking abilities.
Communication skills in both written and spoken English and Swahili
Based within or willing to relocate to the assigned zone
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