Job Responsibilities
Interacts with the company’s sales management team, technicians and salespeople to develop, schedule and report status of projects.
Maintains contact with numerous industry personnel including growers, supplier salespersons, product technicians, customers and end users/buyers to identify new products or market needs.
Plans, coordinates and implements trial plan for assigned products, crops in assigned territory.
Visits trials, demo plots and identifies products to pursue, target, and market.
Identifies products to market.
Assists with trials at Multi location, multi season as needed.
Provides technical data including cultural and use recommendations on new products.
Identifies market segments with sales growth potential and recommend strategies for growth.
Coordinates and follows up on sales team trial efforts to ensure proper reporting and to assist sales team with trial evaluation as needed.
Supports downstream marketing initiatives in conjunction with the company’s marketing programs.
Assists in collecting information to resolve product performance complaints.
Collecting data on the competition varieties in the market, their traits and positioning.
Prepares comprehensive reports on trial performance.
Conducts training of the customers on usage and benefits of the products.
Other Requirements
Bachelor’s Degree in Horticulture (advantage to Master’s Degree)
Minimum 3 years experience in the export farms with trials and report writing experience, preferably in the flower industry.
A valid Driving licence (a prerequisite).
Flexible to travel and stay out (sometimes up to 4 days).
Good understanding of plant nutrition.
Good understanding of plant protection.
3 recommendations from key figures in the industry
Apply via :
www.racg.co.ke
