Job description
In line with enhancing career progression of staff and to support business growth, we seek to recruit qualified, experienced, self-driven, highly motivated and passionate candidate to fill the position outlined below within the Communicationn Banking unit.
Job Purpose:
Reporting to the Associate Director- Communication and PR, the PR and Advertising Officer, will be responsible for supporting the Communications department in the development and execution of all events for the Bank.
Job Responsibilities/ Accountabilities
Researching, writing and distributing press releases to targeted media
Collating and analyzing media coverage a
Writing and editing in-house magazines, supplements/advertorials, case studies, speeches, articles and financial reports
Devising and coordinating photo opportunities, organizing events including press conferences, investor briefings, AGMs, press tours and other forums
Coordinate sponsorships and promotional activities involving the Bank
Manage promotional items for the company
Maintaining and updating information on the organization’s website
Offer support to the branches, departments and subsidiaries in regards to marketing, promotion and communication requirements
Interface with all Equity Bank teams and offices to optimize event and associated campaign’s effectiveness.
Liaising with the retained Agency to follow up on execution of tasks
Ensure timely execution and production of key deliverables
Manage vendor contracts; exercise diligence in tracking expenses to meet expense/ budget goals
Liaise with service providers to ensure proper preparation and execution of events including brand visibility in such events through branding opportunities
Monitor vendor performance by ensuring alignment with market value for services rendered.
Desired Competencies
Good negotiation skills
Excellent communication, organizational and interpersonal skills
Strong analytical ability
Able to work well with minimum supervision
Flexible, ability to identify and resolve problems quickly
Creative thinker and fast learner, ability to communicate ideas effectively
Team player
Computer proficiency
Requirements
University degree in Communications, PR, Journalism or business related field
Professional training in Marketing or Public Relations
Over 3 years’ relevant experience in Public Relations, marketing or event management in a large media organization or in communication function in an established organization.
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