Reporting to the Sales Manager, the job holder will be responsible for providing leadership to the sales executives, driving business growth through aggressive customer acquisition and growing market share of Subaru spare parts.
The target customers are dealers, stockists, repair centers and key garages.
Principal Accountabilities:
Sales:
Making calls, visits and make presentations to existing and prospective customers.
Maintain existing accounts, obtains orders, and establishes new dealerships.
Prepare work schedules to visit existing or potential sales outlets daily/weekly/monthly.
Exhibit products and services to existing/potential customers and provide best solutions vs needs
Coordinates sales effort with marketing, finance, technical and logistics teams
Plan and implement sales strategies with the help of sales team leader
Responsible for achievement of overall (individual and team) sales targets (monthly/annual)
Business Development:
Prepare and submit activity reports: daily call reports, weekly/monthly work plans and annual territory analysis updates.
Undertake market analysis through competitor analysis (pricing, products, delivery schedules and merchandising techniques), customer need analysis, opportunity analysis, customer feedbacks and trends and recommend sales strategies/winning formulas.
Continuous appraisal and development of the dealer network in the region to increase and sustain sales and profits
Customer Focus:
Regular communication with customers to increase customer satisfaction
Resolves customer complaints by investigating problems and giving suitable solutions
Preparing reports on customer feedback and market intelligence with recommendations
Carry out customer education on importance of using genuine Subaru spares
Manage dealer visibility through execution of their marketing calendar within company policies
Debt Management:
Debt and account management
Ensure credit management maintained within company policies
Key Skills and Qualifications:
BSc. Mechanical Engineering or Diploma Mechanical Engineering
Minimum of 4 years’ sales experience especially selling automotive spare parts
Good communication and interpersonal skills
Basic computer skills
Problem Solving and business development understanding