Responsibilities
Manage the Business Priorities and Drive an All-Green Scorecard
Grow usage for Teams Meetings and enablement for Teams Phone
Own and drive segment scorecard metrics related to the Rhythm of the Business (ROB) and Correction of Errors.
Develop local business management strategy – partner with segments to interpret market opportunity/risk and build appropriate Go-To-Market/COE.
Determine key insights and asks to accelerate adoption of Microsoft 365; qualify inhibitors (with recommendations) to escalate to subsidiary LT and Corp.
Participate in preparation for quarterly review meeting and other Corp meetings as appropriate. Participate in quarterly connection meetings with Corp to support the local BG Lead.
Leverage thought leadership and resources from Corp alongside a deep, outside-in understanding of your local market to accelerate and ensure successful Teams adoption and growth.
Drive Microsoft 365 Usage
Meetings, Phone & Devices: ensure connection with CSU for high propensity Teams Meetings, Phone and Devices customers and landing Sales Plays content.
Understand Teams whitespace opportunity and structure targeting, programs, and execution plans across segments to build intent, drive adoption, and add new workloads.
Collaborate with CSU to drive local readiness of the Land and Expand model and ensure clarity of R&Rs between field roles, partners, and FastTrack.
Leverage local marketing funds for joint campaigns on Usage in SMC and Enterprise.
Meetings, Phone & Devices: ensure connection with CSU for high propensity Teams Meetings, Phone and Devices customers and landing Sales Plays content.
Marketing Planning and Program/Campaign Execution
Responsible for leading and orchestrating marketing plans supporting Microsoft Teams.
Actively engage cross segments and cross subsidiary in the One Microsoft orchestration (rationalized audience touches, coordinated offers, integrated marketing calendar, etc.).
Plan and execute key Microsoft 365 marketing moments and feature releases with guidance from Corp and track/report with standardized marketing tools, KPIs, and budget discipline.
Create marketing plans and campaign investment decisions, including targeting, for product marketing-owned campaigns and activities, partner with segment/channel teams to prioritize investment decisions for non-product marketing owned activities.
Act as the voice of the field by ensuring timely updates/feedback to Corporate on product marketing and campaign execution in subsidiary.
Product Evangelism
Maintain product knowledge and evangelize the product internally and externally to enthusiasts, influencers, and pre-sales customer scenarios with Business Value Programs.
Adjust differentiated value proposition and create compelling, localized product Bill of Materials (BOM) (To-Customer and To/through-Partner) and integrate with all subsidiary marketing activities.
Drive seller usage of Business Value Programs and Microsoft 365 tools to bring high value scenarios to life.
Develop local customer evidence partnering with field and partners.
Provide business objectives to CMO Integrated Marketing Managers who develop integrated marketing plans. PMMs participate in the workstreams led by CMO to build a comprehensive event plan for the complete fiscal year.
Qualifications
Education
Bachelor’s Degree (B.S./B.A.) or equivalent experience required, relevant fields of study include: Marketing, Business, Computer Science
Experience
3-5 years related experience
Skills & Knowledge
Evangelist and subject matter expert for product
Deep customer focus and understanding of the market
Strong analytical skills
Excellent communication and orchestration skills
Experienced in core marketing communications functions
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Use the link(s) below to apply on company website. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances.
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