Job Summary
Reporting to the Investment Manager, the job holder shall champion marketing and public relations initiatives of the Company
Marketing Manager Job Key Responsibilities
Formulate marketing strategies and plans that meet the objectives of the company’s business Identify and develop new markets and plans that meet the objectives of the company
Prepare and co-ordinate implementation of media advertisements, promotions and public relations plans to create awareness and a positive image of the Company
Carrying out market research for find out the products and services needed by the shareholders
Spearheading the company’s marketing activities and leading the marketing team in achieving its objectives in increasing patronage
Preparing marketing activities ,reports and forecasts for the department
Any other duties that may be assigned
Key Result areas
Improved customer satisfaction
Increased market share
Comparative analysis of markets trends
Efficient marketing strategies for all the Company products and services
Qualifications for the Marketing Manager Job
A degree in Bachelor of Commerce (Marketing Option)
Computer literate
Diploma in Sales and Marketing or Business Administration
A minimum of five (5) years’ relevant experience is required, preferably in marketing and business development
Valid driving license