Key Responsibilities
Campaign Management and Tracking
Assist in creating and executing marketing campaigns (email, social media, and digital ads).
Track, analyze, and report on campaign performance.
Coordinate with the Marketing Manager and Project Leads to ensure alignment.
Email Marketing
Develop and manage email marketing campaigns (newsletters, promotions, and follow-ups).
Monitor key email metrics (open rates, click-through rates, conversions).
Conduct A/B testing for subject lines and content to improve engagement.
Content Creation & Social Media Management
Assist in drafting LinkedIn posts, blog articles, and social media updates (including WhatsApp).
Create engaging content for targeted audiences.
Monitor social media engagement and suggest improvements.
Reporting & Documentation
Assist in preparing marketing reports with interpreted data.
Maintain and update marketing documents (proposals, concept notes, campaign plans).
Ensure documentation is well-organized and accessible.
Coordination and Liaising
Ensure consistency in branding across all channels.
Act as the link between the Projects team, Marketing team, and external communities.
Support all marketing activities and execution.
Key Performance Indicators
Leads generated
Campaign performance
Content effectiveness
Email marketing success
Social media performance
Documentation and reporting
Timely execution and completion of tasks and coordination between teams
Requirements
Pursuing a Degree in Marketing, Business Communications, or a related field.
Strong understanding of digital marketing, social media, and email marketing.
Excellent communication and interpersonal skills.
Self-motivated, creative, and eager to learn.
Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
Familiarity with CRM software is a plus.
Ability to work independently and as part of a team.
Apply via :
adept-techno.odoo.com
