Marketing Executive – Financial Services Marketing Lead – Fintech

Responsibilities

Assist in developing and contributing to long-term marketing plans and strategies.
Execute marketing campaigns via email, social media, etc., for company products, services, and events.
Support in delivering approved marketing strategies.
Assist in developing publicity and marketing plans, and securing sponsorships for our financial modeling competition.
Build strong relationships with stakeholders such as suppliers, customers, colleagues, etc.
Manage production of marketing materials, including leaflets, flyers, and posters, involving proofreading, writing, and liaising with printers and designers.
Coordinate effective distribution of marketing materials.
Review documents for brand consistency before sharing them with external parties.
Analyze product and market prices.
Build and maintain contacts with media.
Maintain and update mail database and measure marketing campaigns.
Coordinate with and report to managers on campaign progress.
Maintain the company blog and newsletter in collaboration with the team.
Organize and coordinate company events.

Qualifications and Skills

Degree in Marketing preferred, CIM qualification advantageous.
Minimum of 3 years in a similar role.
Strong project management and organizational skills
Awareness of financial and market implications.
Ability to identify market segments, potential markets, and niches.
Good knowledge of marketing strategies and principles.
Quick understanding and implementation of new technologies in marketing.
Effective copywriting skills, capable of adapting technical text for broader audiences.
Active team player with strong communication skills.
Creative thinking and ability to think outside the box.
Strategic planning and formulation skills.
Adaptability and ability to work with diverse teams.
Strong organizational and project management skills.
Ability to work under pressure and meet deadlines.
Positive attitude with innovative and creative skills. Education and Qualifications

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