Description
Lead on marketing planning and setting budgets
Communicate and promote products and brands to our customers ensuring active marketing schemes at all times
Continuously explore latest marketing trends related to product promotions
Liaising and networking with a range of stakeholders including customers, colleagues, suppliers and partner organizations
Communicating with target audiences and managing customer relationships
Managing the production of marketing materials, including leaflets, posters, flyers, newsletters, e-newsletters and DVDs
Liaising with designers and printers
Maintaining and updating customer databases
Organizing and attending events such as conferences, seminars, receptions and exhibitions
Engage customers on social media
Monitoring competitor activity
Lead all areas of content generation and production across all media releases;
Continuously innovate in building, maintaining, improving and broadcasting the company competitive advantage covering the company image, the employee value proposition, the exceptional services/portfolio/quality/manpower that the company is proud of.
End to end management of all social events (charity, community, environment.) making sure that the company’s mission is translated into action at all points of time.
Creative & innovative approach to all marketing areas ensuring that HORECA Kenya’s positioning is at its best at all times. (Website, Collaterals, Social Media, corporate video, Success stories record.)
Key Skills:
Marketing
End to End Management
Engage Customer