Marketing Consultant: Kenya

What We’ll Bring

We are seeking a passionate, innovative mid-weight marketer to improve our company’s marketing execution and implementation, maintaining regional competitiveness, and increasing success. This role requires comfort working across multiple regions/countries.

What You’ll Bring
Responsibilities Include:

Manage marketing activities and provide support across the Africa region and vertical product teams.
Implement marketing and brand strategies, operational plans, and targets.
Drive sales and engagement with innovative ideas and thought leadership.
Ensure approval for all content relating to the organization’s reputation.
Develop marketing campaigns, analyse data, and optimize performance.
Close alignment and collaboration with sales team to ensure successful execution and support of marketing campaigns.

Project Management

Use marketing systems to manage projects and obtain necessary approvals.
Liaise with business units to understand customer needs and campaign goals.
Develop and manage multiple projects from conception to completion.
Monitor campaign success, take corrective action, and advise the organization accordingly.
Guide change management initiatives and communication requirements.

Stakeholder And Vendor Management

Interface with senior business colleagues to contribute to brand and marketing activities.
Research trends and make recommendations for customization.
Build and maintain vendor and supplier relationships.

Social Media And Events

Develop highly targeted social media calendar – anchored by themes and key in region insights.
Brief in and ensure implementation of social media campaigns. content calendar.
Use Sprinklr to monitor campaign success and optimise.
Develop plans and execute on customer events and create event follow-up plans.

Competencies

Convert technical information to audience-appropriate communication.
Influence, persuade, negotiate, and present ideas effectively.
Question processes, strategy, and outputs.
Manage multiple projects and make strategic decisions.
Build trusted partnerships and solve complex problems.

Attributes

Empathetic, diplomatic, people-focused, and a team player.
Resilient, adaptable, driven, and confident.
Creative, innovative, and detail-oriented.

Impact You’ll Make

Bachelor’s degree or advanced diploma in marketing.
Minimum 5 years’ experience in B2B marketing.
Knowledge of key marketing disciplines, including digital marketing and B2B strategies.
Experience in strategic marketing planning, lead generation, and thought leadership.
Proficiency in CRM systems, preferably SalesForce.
Experience working across African markets.

Apply via :

.wd5.myworkdayjobs.com