Job Purpose
To audit the presence, availability, visibility, pricing, etc. of the company brands at Retail, Wholesale & Distributor trade chains outlets.
Market Intelligence
Actively audit the presence, availability, visibility, pricing, etc of key competing brands at Retail, Wholesale, & Distributor trade chains outlets.
Using the 80:20 rule, to audit the company Customers against the measure of sustainability and continuity, to ensure reduced exposure to bad debt
Audit the company promotional activities in the market
Context
Amidst stiff competition at the retail level for space, share of pocket and the consumer, aspires to increase its market & opportunity shares
Resources Allocated
Distributors
Wholesalers, Retailers
Key Outputs
Regular market Audit Reports on the company brands and key competition at:-
*Retail Outlet
*Wholesalers/Distributors
*Promotional Activities
Audit reports of the company’s customers to reduce business risks and bad debt situations
Qualifications
A minimum of diploma/degree in marketing/business management or the equivalent
Customer account handling skills experience of 3-5 years
Knowledge of FMCG
Verbal/written Communications skills
Some basic accounting knowledge /skills
Business development understanding & skills
Key Performance Indicators
Market Audit Reports & Business recommendations
Market Intelligence Reports/ analysis
Status of Key customers businesses