JOB DESCRIPTION
We are pleased to announce the following one year fixed term contract opportunity for a Manager – Events, in the Brand Marketing Department within the CEO’s Office . In keeping with our current business needs, we are looking for a person who meets the criteria indicated below.
Detailed Description
Reporting to the Senior Manager/ Chapter lead – Events The position holder will lead and build compelling and meaningful Safaricom Event Experiences (internal and external) that enhance and shape Safaricom’s brand perception and deepens consumer and stakeholder engagement
RESPONSIBILITIES
Management of all internal and external Safaricom events (physical, hybrid and virtual), inclusive of brand Assets and Safaricom & M-PESA Foundation events
In conjunction with internal customers, creation of robust, inclusive event plans that bring to life marketing objectives and drive strong ROI
Work to deliberately create digital engagements that enhance consumer experiences and position Safaricom as a digital first business in line with our overall corporate strategy
Leading agile teams to run virtual and hybrid productions, working with virtual engagement and collaboration tools e.g. Zoom, Microsoft Teams, HopIn among others
Working with corporate communications department, ensure ample publicity and media coverage is obtained for all events in order to scale impact and amplify engagements beyond on ground activity/event
Good understanding of analytics and data to provide key event insights on operational and strategic reports to internal stakeholders that will add value to projects and ensure consistent improvement in delivery
Support brand communications teams to develop robust and relevant communication material that will resonate and speak to the targeted consumer segment, and ensure high awareness of event experience
Develop clear and simple executive briefs for senior management to ensure top level support and supporting product launches, corporate announcements, and other relevant consumer engagements
For physical events, proficiency with hotel/venue selection & contract negotiation for cost avoidance and negotiated cost savings. Event attendee management, space/booth design & planning, menu planning, budget development, branding, social engagement and work stream management.
Work with a matrix team on event design, overall program, production and theme development events agency and including décor, technical and catering suppliers among others
Working closely with security and Occupational Safety and Health teams, identify all risks present in execution of asset initiatives and obtaining relevant mitigations before execution
QUALIFICATIONS
A Bachelor’s degree
Minimum 7 years’ experience in marketing, with 5 years in event management
Familiar with a variety of marketing concepts, practices and procedures
Experiential marketing background with a strong understanding of virtual event platforms emerging technologies influencing consumer engagement e.g. Augmented & Virtual Reality, A.I and Machine learning
Extensive experience and judgment to plan and accomplish goals
Wide degree of creativity and latitude
Willingness to work for long hours, under stress / willingness to travel
Willingness and passion to do menial tasks as well as large jobs
Proven attention to detail
Oral and written communication
Apply via :
egjd.fa.us6.oraclecloud.com
