Reporting to the Head of Usage and Retention, the incumbent’s role will include;
Drive growth of Mobile Data Revenues and Data subscribers base through adoption and data product brands
Develop and drive usage and retention programs such as incorporating smartphone penetration through retail, franchise, and open market initiatives
Drive innovation and VAS for the segment and ensure product awareness is driven on the ground through Brand and sales
Work with internal stakeholders to create a smooth customer experience on data products and promotions
Develop programs to drive new smartphone users on the network and cause a buzz in the market to drive product awareness through word of mouth and data gifting
Drive initiatives to minimize smartphone churn on the network
Lead on partnerships with device vendors and optimize usage and retention programs to drive device upgrade from feature to smartphone
Ensure regular and relevant communication and promotions on data are done both on above and below the line
Qualifications:
Bachlor’s degree in Marketing, Business Administration or other related field
Graduate degree will be an added advantage
At least 4 to 6 years in a similar position or product role within telecom or ICT industry
Competencies and behavior required:
Good project management skills
Ability to work well in teams
Result oriented
Attention to detail with good analytical skills
Business awareness
Strong leadership skills with the ability to influence decisions at Exco level
Excellent communication skills
Interested and qualified candidates are invited to apply for the role by sending an application letter and resume to hr@ke.airtel.com. Staff referrals are also welcome. State the name of the vacancy as your subject. The deadline for applications is Friday 5.00pm on 20th May 2022. Only shortlisted candidates will be contacted
Apply via :
hr@ke.airtel.com
