Introduction…
Reporting to the GM Distribution, the job holder will drive business development through the Retail and Branch distribution network by leading and managing Channel and Branch managers in carrying out sales and marketing activities so as to ensure the company achieves its corporate goals in terms of revenue growth, profitability and customer service.
Minimum Requirements…
KNOWLEDGE & EXPERIENCE
Qualifications:
Bachelor’s degree in Commerce, Economics, Education, Finance or any other business related field is desirable.
Experience:
5 Years’ experience in Business Development, Management and or training and management of Sales Team in the insurance industry.
Qualifications in Training and Development will be an added advantage
SKILLS & COMPETENCIES
High caliber sales professional with a strong inclination to transfer hisher abilities to others and making a personal impact on staff
High level of initiative and self-motivation
Strong working knowledge of Ms Office suite
Passionate about developing people and constantly upgrading hisher personal competencies
Strong written and verbal communication and inter personal skills
Excellent presentation skills
Job Specification…
PRINCIPAL ACCOUNTABILITIES
Set up clear targets for Branch Managers to ensure maximum productivity, profitable growth and cost management
Drive the achievement company sales targets, business quality targets, profitability targets and premium collection targets through the branch distribution network
Monitor Branch business performance and take corrective action so as to meet the set targets
Profitably grow retail business portfolio to the required proportion as defined in the business strategy
Identify opportunities for further business growth and implement strategies to take advantage of them
Manage all costs within the marketing budget for the branches
Conduct joint field work with Branch managers when necessary to support their business development activities
Conduct regular workshops and seminars aimed at communicating and developing sales skills, product knowledge and business management for agents, brokers and branch staff
To establish new branch networks in the counties e.g. satellites, distribution partnerships, retail centers and outlets
Assist branch managers in the recruitment of Agents and DSF
Ensure customer service standards are met as per the customer service charter
Imparting product & process training to the branches team
Collect market intelligence from the branches so as to come up with new products and other strategic responses
Ensure that the UAP branch network allows UAP to reach all potential clients so as to ensure profitability of branch operations
Ensure that quality incentive schemes that help to drive the achievement of revenue targets are developed and implemented for intermediaries
KEY RESULT AREAS & PERFORMANCE INDICATORS
Deliver a quality marketing strategy that is able to drive UAP business goals and is in line with the business plan,
Delivery the gross premium general business and health budget and ensuring that business growth targets are met
Drive advertising and promotion activities, ensuring that they are timely, effective and within budget and that set brand image goals are achieved
Marketing costs and expenses kept within budget
Achievement of profit targets
Achievement of customer experience targets
Number and quality of intermediaries
Number of New recruited intermediaries meeting targets
High Renewal Retention
Number of Agents achieving set sales standards
Brand alignment of Agents and Branch staff
Number of DSFs growing into sales leadership roles
Number of Agents staying with the company for 5 years and above.
Full regulatory compliance of the sales team
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