Our client, hospital in Embu seeks to recruit a competitive Head of Marketing.
REF: 2020/IMH/003
REPORTING TO: Managing Director
Purpose of the Job
To drive and soar up customer and patient experience drive hospital sales and through the marketing initiative.
Duties and Responsibilities
Formulate and review of sales and marketing policies, procedures & processes.
Develop sales and marketing plans.
Develop and present monthly progress reports showing performance trends.
Develop, drive and sustain marketing initiatives.
Overseer digital marketing campaigns.
Design and mount health talks and wellness programs.
Undertake market intelligence t include competitor activities.
Identify and provide staff training & development including mentoring & coaching.
Provide grievance and conflict resolution support.
Develop comprehensive monthly progress report.
Desired Skills
Effective communication and networking skills
Data driven sales & marketing
Results orientation
Commercial acumen
Planning, organizing, leading and controlling skills
Social Media Marketing competencies
Key Person Specifications
A bachelor’s degree in healthcare, communications or business-related field
Minimum Qualification: Bachelor
Experience Length: 4-5 years’ experience in a healthcare setting
Certification in marketing
