Responsibilities
Generate, edit, publish and share content (original text, images, video or blog posts) daily and encourage community members to take action and manage e-communication on the social media platforms.
Create brand awareness by actively engaging in different social media and keep track of social media trends and competition.
Collaborate with the movers and sales team to ensure a cohesive social media identity.
Propose creative online strategies in collaboration with the marketing team.
Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
S.E.O and moderate all user-generated content in line with the moderation policy for each community.
Collaborate with other departments to manage reputation and coordinate actions on the digital front.
Create editorial calendars and digital schedules.
Respond to and positively engage those who may contact the company via social media.
Deliver monthly reports with statistics and results for each account by providing accurate reports and analysis of online campaigns to demonstrate effective return on investment (ROI)
Qualifications
A Degree in Marketing, Social Sciences, PR or any other related field of study
At least 1 year working experience in online marketing
Demonstrable experience managing SEO, marketing database, email, social media.
Highly creative and innovative with experience in identifying target audiences and devising online campaigns that engage, inform and motivate (Should not copy and paste any work).
Strong analytical skills and data-driven thinking, up-to-date with the latest trends and best practices in online marketing and measurement
Self – motivated, confident and outgoing personality
Ability to multi-task and get things done to completion
A Team player with a positive attitude and good interpersonal and communication skills
Ambitious, hard working and creative, willing to see himself/herself first as a MOVER and thereafter as a digital marketing executive.
Results oriented
