Responsibilities for the Ecommerce Manager Job
Collaborate with marketing to develop content that drives online payments and e-commerce revenue including customer adoption
Oversee and drive ROI of online payments and ecommerce strategies to enhance customer experience and successfully attract and retain customers.
Able to supervise others to help develop objectives, set goals and model principles to grow consistently high performance levels to drive department and company success
Monitor developing ecommerce & online payments technology trends, evaluate business opportunities, recommend and execute new project initiatives.
Help develop and deliver regular reports on web site metrics and benchmarks to company leadership
Developing integrated marketing programs that include: SEO, email marketing, paid search, re-targeting and drip-campaign.
Leveraging available data and insights to develop merchandising, marketing, promotional, product optimization recommendations, loyalty, conversions and basket value.
Qualifications for the Ecommerce Manager Job
A university Degree preferably in IT or a business related field
Possession of professional qualifications/post graduate degree will be an added advantage
Must have at least 3 years’ experience in marketing including at least 1 year’s management experience.
Previous experience of ecommerce B2B and/or B2C Marketing best practices Demonstrated ability to manage web site analytics tools
Basic understanding of Web Design/Programming/Coding (UX/UI, HTML, CSS)
Strong understanding of ecommerce and online payments platforms, content management systems (CMS) and IT technology required
Ability to work efficiently under pressure and with tight deadlines
Intuitive, self-driven and open minded
Attention to detail
Strong business acumen and collaborative skills to liaise with cross functional teams in IT, marketing, sales and customer service.
Highly strategic thinker who is able to balance short term business plan with the long term vision needed to advance in the changing online industry
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