JOB REF : DTL/03/2023
Overall Role Purpose:
The purpose of the Digital Technology Lead is to oversee all digital and social brand communications initiatives to increase brand awareness for the institution
Key Responsibilities:
Liaises with the departmental spocs to ensure content is up to date on owned digital channels including; Academy Website, Microsites and Social Media Channels
Layout content for the weekly digital newsletter and other institutional EDMs and e-newsletters
Laying out and designing the Academy digital and print publications and presentations
Develop briefs and manage the production of photography and videography content for the Academy
Analysing, reviewing and implementing changes to the academy website so that it is optimized for search engines (Search Engine Optimization)
Developing branding logos, designs and packaging concepts for the Academy to life
Coordinate acquisition process for any systems required for communications on both internal and external platforms
Streamlining navigation and stability of the Academy website, microsites and all other owned corporate assets.
Analyse and report website/article/microsite performance.
Manage and support the graphic design resource in successful delivery of assigned tasks.
Persons Specification
BSc degree in ICT related field, Digital media or relevant field.
Understanding of paid advertising ecosystem (Google Adwords, social media banners)
Demonstrable experience with software applications such as; Adobe Creative cloud, HTML, CSS, MailChimp, WordPress, Canva, Survey tools (SurveyMonkey, Google Forms, Type form)
Excels at incorporating best-in-class design principles (colour theory, space, shape, alignment, responsive etc.) to the web and mobile application concepts.
Solid knowledge of design and editing programs such as Adobe Illustrator, After effects, InDesign, Photoshop, and Final Cut Pro.
Send your application letter and CV as one document by Thursday 13th April, 2023 to recruitment@mpesafoundationacademy.ac.ke stating clearly on the email subject line The job title and reference of the position you are applying for. E.g.DIGITAL TECHNOLOGY LEAD-DTL/03/2023. Please note, only soft copy/email applications to the address provided will be accepted.
Apply via :
recruitment@mpesafoundationacademy.ac.ke
