Job Description:
Against the backdrop of the shifting media landscape, CGTN Africa is looking for a Digital Media Planner to drive awareness of, and engagement with, the channel online. If successful you join a team striving to make connections with an Africa-wide audience, telling stories of the African continent from a new perspective.
The CGTN Africa Digital Media Department develops and manages all CGTN Africa’s online platforms including the CGTN Africa website, Facebook page, You Tube page, Twitter account & G+ page Digital Planners (DP’s) have editorial control for all content posted online by CCTV Africa.
DPs ensure that all platforms are accurate, up-to-date and filled with compelling content. They manage Digital Editors, Digital Program Editors & Digital Video Editors to ensure that all current African news and CGTN Africa program information is available across the channel’s online platforms. DP’s are the bridge between the Digital Media Department, the newsroom and the Correspondents and Reporters. DP’s ensure that the most compelling content from assignments is captured and posted on CGTN Africa’s digital platforms.
Digital Planner Duties
Manage CGTN Africa’s Digital Media platforms including Facebook, Twitter, YouTube and the website. Ensure that all accounts have content that’s compelling and timely.Coordinate with the TV planning teams ensuring that the Digital Media Team is participating in all relevant editorial coverage.
Pitch compelling stories that CGTN Africa’ audiences will want to share online.
Collaborate with TV reporters and correspondents in the field, building relationships and ensuring content relevant for digital platforms is consistently provided for the Digital Media Team.
Ensure that breaking news and focused big news events are tweeted live and updates on CGTN Africa’s social media platforms in real time
Push the promotion of CGTN Africa’s programs on social media, including, Global Biz, Match Point, Talk Africa, Faces of Africa and any major special series coverage.
Keep track of the emerging and trending stories across Africa on social media and ensure that CGTN Africa is covering them.
Develop discussion on central African stories and issues on Social Media platforms. Thereby promoting CGTN Africa as the “go-to” source for African opinion.
Collect feedback regarding CGTN news from our audiences and conduct polls or surveys to understand our viewers’ key concerns.
Coordinate with Beijing and Washington DC digital media team in order to promote CGTN NEWS as a whole
Requirements
A minimum of 5 years’ experience working in news or media organizations creating digital output for online audiences
Bachelor’s Degree or above required in communications and/or journalism
Great news judgment
Exceptional English editing skills and a concise writing style for social media
Good planning skills
A genuine love for and excitement about the internet
Established social media presence
Knowledge of Social Media Analytics & Social Media Reporting Tools
Knowledge of African history and politics
Strong analytical skills and attention to details
Experience of reporting and producing online programme are a bonus
Other requirements
Must be comfortable working in a fast-paced, collaborative environment;
Must be a team player.
Must have the ability to work on a flexible schedule including nights, weekends, and holidays.
Extreme interest in digital media emerging technology
The position is located in Nairobi, Kenya and for international candidates, the company facilitates the relocation.
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