Digital Marketer

Responsibilities

In charge of day-to-day business operations and daily sales.
Answering customers’ enquiries and giving advice about products and prices
General book-keeping for accounts and audits
Create marketing campaigns and email campaigns to send out to customers
Content Strategy – responsible for all website content and for creating and implementing the content strategy to ensure online objectives are met.
SEO and PPC – Optimizing website structure and content for search engines (SEO) and/or the use of paid online advertising PPC to drive relevant traffic to the website.
Social Networking – managing the online presence and brand of a company. Social networking tools such as Facebook, Twitter etc. and engage with consumers.
Research competitors’ pricing and products
Conduct keyword research and web statistics reporting

Qualifications

Advertising, media and communications
Business and technology
Creative design
Journalism and Marketing.
1Year of Experience in Digital Marketing
Experience executing paid social media campaigns
Basic Knowledge of video/picture editing software such as Adobe

Requirements

Strong verbal communication skills for articulating ideas to colleagues and clients
Excellent written communication skills for producing high quality content
Competencies in data entry, analysis, and management
Keen attention to detail and ability to effectively manage time
Attention to detail and accuracy
Ability to work independently and flexibly
Ability to work as part of a team
Organizational skills with the ability to deliver a high volume of quality work
Creative skills for contributing new and innovative ideas
Ability to work well under pressure and meet deadlines
Networking and analytical skills
Knowledge of existing and emerging social media platforms
Excellent IT skills.
Prior experience in retail would be advantageous.
Knowledge of proper bookkeeping and inventory management

Interested candidates should send their CVs to jobs@peoplelink.co.ke  with the job title as the email subject.Only shortlisted shall be contacted.

Apply via :

jobs@peoplelink.co.ke