The Creative Designer will be responsible for conceptualizing and designing creative communication material that are reflective of the brand guidelines, business objectives and also resonate with the target audience in order to build a consistent and appealing brand image.
Principle Accountabilities
Develop campaign concepts in liaison with other marketing team members
Design and define look and feel for brand collateral and assets in line with the brand guidelines
Collaborate with other marketing team members to decide the best channel selection for design briefs
Amends and edits to existing artworks
Application of concepts for various channels
Ensure all artworks are relevant for to the target audience and on brand
Development of key visuals, identities and logos
Design of fascia’s and signage including liaison with production houses on best materials
Design of digital content in liaison with the Content management officer and digital media buyer
Minimum Qualifications, Knowledge and Experience
Degree in Design or any other related field / Degree and diploma in graphic design
At least 3 years’ experience as a designer or art director preferably in an agency setting with demonstratable work portfolio.
Key Competencies and Skills
Computer fluency in Mac and PC
Knowledge of design techniques, tools, and principles
Typography knowledge
Multimedia content development
Media production, communication, and dissemination techniques
Understanding browser capabilities
Creativity and originality
Attention to detail
Adaptability, flexibility
Teamwork
Organization, ability to juggle multiple projects
Self directed
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