Job Description
Job Responsibilities
Generate high-engagement and persuasive social media content that reflects our brand’s voice
Develop scripts for video and audio promotions including short form digital video content.
Collaborate with Marketing, PR and Customer Experience to develop a variety of content marketing materials
Produce error-free content that adheres to the company’s style guidelines
Interpret creative direction and adapt points from creative briefs into persuasive copy concepts
Simultaneously manage multiple projects with short deadlines
Propose copy concepts and present underlying strategic thinking to business lead
Qualifications
Bachelor’s degree or equivalent experience in marketing or communications
Fluency in written English and swahili
Demonstrated success in managing a business social media presence
Experience in producing copy for digital, print and broadcast channels
Proficiency with Microsoft Office software, including Word, Excel, PowerPoint, Communicator and Outlook
Exceptional skill with the nuances of social media writing, including the use of hashtags, emojis and acronyms
Solid understanding of SEO concepts preferred
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