DUTIES & RESPONSIBILITIES:
S&OP Process:
Review of crop care brands trends, new product introduction issues, and special product and customer demands, and provide insights for credible forecasting.
Attend Monthly Demand Planning Session & provide demand numbers for crop care brands, by sku as input in the S&OP process.
Plan and coordinate brand promotions & activities for crop care brands.
Co-ordinate creative agency for development and production of promotional & communication material for Crop Care range.
Co-ordinate Seasonal Promoters to carry out farm visits for promotion & detailing of crop care brands.
Co-ordinate with CKL Representatives to organize & attend crop care relevant exhibitions, farmer trainings and shows for promotion of crop care brands.
Carry out Product screening of potential crop care products and present it to New Product Development team for approval.
Identify gaps in the Crop Care portfolio
Confirm what is existing in the market & create a price matrix/pyramid
Identify suitable products from suitable suppliers
Identify risks & recommend mitigation steps
Demonstrate positive ROI as criteria for approval
Liaise with Head of Marketing to create a brand strategy & launch plan for the new products
Liaise with relevant regulatory bodies to perform prerequisite product trials
Pursue and close on new product registration
Liaise with Supply Chain for availing of product
Liaise with Sales department for execution of launch plan
KNOWLEDGE, SKILLS, AND EXPERIENCE:
Degree / Qualification in Agronomy
Valid driving licence
Excellent Communication Skills
Excellent planning & organising skills
Good negotiation and selling skills
Computer literate
5 years’ experience as an Agronomist
Sales & marketing of Agrochemicals experience required
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