Communications Lead

Key Responsibilities:

Strategic leadership and integration:

Develop and implement a comprehensive ACE-BD strategy for PATH Kenya, aligning with country-specific objectives.
Enhance brand presence and visibility
Serve as the primary liaison between PATH Kenya programs, Africa region External Affairs, and global EXA ACE teams.
Work closely with the PATH Kenya senior management to translate their vision into effective communication initiatives.
Oversee day-to-day operations of the Communications Unit, establishing systems to prioritize tasks and responsibilities.

Programs communication coordination and content development:

Coordinate program communicators in implementing the ONE PATH Kenya communications strategy across all initiatives.
Support programs to develop and operationalize coordinated communication strategy which feeds into a master country communication strategy
Foster collaboration to create a unified narrative showcasing PATH Kenya’s collective impact.
Coordinate the creation and dissemination of high-quality, audience-driven content across various platforms.
Maintain an updated filing system for PATH Kenya communications products including a media library  
Ensure equitable representation of all programs, embodying the ONE PATH approach.
Represent PATH programs in bilateral communication efforts and initiatives

Stakeholder engagement and relationship Management:

Develop and maintain relationships with media, government officials, donors.
Coordinate media outreach activities and support PATH Kenya’s leadership as the primary point of contact for external inquiries at the PATH Kenya office.
Oversee the maintenance and expansion of the Kenya CRM and stakeholder database for the Kenya office.
Identify opportunities to showcase PATH Kenya’s expertise in relevant forums

Ministry of Health collaboration and strategic positioning:

Support the programs including the business development team with compelling positioning and marketing collaterals.
Provide strategic communications support to key Ministry of Health units, including the Primary Health Care unit.
With support from EXA and guidance for PATH Kenya’s Leadership, set SMART objectives and monitor progress on implementation.
Document and promote joint PATH-Ministry of Health initiatives.

Event management and external positioning:

Support the planning and execution of external events to showcase ONE PATH Kenya’s partnerships and impact.
Support effective representation of PATH Kenya at key industry events and forums.

Digital communication and analytics:

Lead PATH Kenya’s integrated digital communication efforts across all platforms.
Monitor and analyze communication metrics, using insights to refine strategies and demonstrate impact.
Produce reports on successes and lessons learned from ACE initiatives.

Crisis communication and reputation management:

Develop and maintain crisis communication protocols for PATH Kenya.
Provide rapid response and strategic guidance during emergencies or challenges.

Capacity building and resource management:

Mentor communicators at the PATH Kenya team and foster a culture of excellence and collaboration.
Establish and lead an active community of practice for communicators to enhance cross learning, capacity building and mentorship on communication practices
Oversee the communications budget, ensuring efficient allocation of resources.
Manage vendors and external partnerships related to communication activities at the PATH Kenya office.

Required Experiences and Skills:

Master’s degree in communications, Public Relations, Public Health Communication, or a related field.
Minimum 8 years of experience in strategic communications, with at least 5 years in health or international development.
Proven record of accomplishment in developing and implementing integrated communication strategies across diverse programs.
Strong leadership and team management skills, with experience coordinating cross-functional teams.
Excellent writing, editing, and public speaking skills.
Deep understanding of digital communication strategies and analytics.
Experience in positioning to support business development efforts.
Strong relationship-building skills and ability to work effectively with diverse stakeholders.
Proficiency in communication tools and platforms (e.g., CMS, social media management tools, Adobe Creative Suite).
Fluency in English and Swahili; additional local language skills are an advantage.

Desired Qualities:

Strategic thinker with the ability to see the big picture while managing details.
Adaptable and resilient, able to thrive in a fast-paced, evolving environment.
Passionate about public health and international development.
Strong intercultural communication skills and sensitivity.

Apply via :

path.wd1.myworkdayjobs.com