Responsibilities for the Channel Manager Job
In charge of the general trade Channel which includes all Sub Distributor business and Van business nation wide
Responsible for the Distribution, Coverage, Visibility, Volume and Sales targets nationally ensuring the quality execution of customer based design fundamentals in store. ie: Distribution of all cores SKU’s, retail pricing objectives met, shelving and merchandising targets met van selling success criteria met or exceeded in all covered areas.
Set and track monthly sales targets per brand, per SKU, per Rep, Per region monthly
Coordinate the involvement of company personnel, including support service and management of resources in order to meet set performance objectives and expectations
Responsible for selling to all the retail customers through the Sub-D captains and sales representatives
Responsible for identifying and developing new and potential SUB DS
Responsible for training, coaching, and tracking results of sub d captains following EDAC cycle (Educate, Demonstrate, apply, consolidated) and tracking results via daily sales reports and sport-check in the field.
Responsible for perfect reporting of the sales data to the National Sales Manager.
Responsible for ensuring that all the Sub Distributors are profitable and sustainable
Prepare weekly, monthly & quarterly sales reports.
Handle and respond to existing products queries from clients quickly, effectively and accurately.
Channel Manager Job Qualifications
Degree/ Diploma in Business, Sales & Marketing
Minimum 5 years’ experience handling General Trade with 2 years in managerial positions.
Experience and knowledge in field sales especially FMCG
Must have a valid driving licence
Good verbal and written communication skills
A person of integrity with good business acumen
Excellent data analysis and presentation skills
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